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What are some key points to creating a great business plan?

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Education & Training with Real Estate Grad School

The below correspondance is from my www.AskCoachRich.com website. Thought I would share.

Coach Rich,
What are some key points to creating a great business plan?
Chad

Chad,
Here they are.
1. Set goals that motivate you every day.  The best way to do this is to break those goals into appointments with new Buyers and Sellers each week.
2. Measure weekly appointments.  Monthly, measure sales volume, listings and cash flow.
3. Look at the other systems of your business to decide which ones are priorities to get you to those goals.  Those systems are, Lead Management, Presentations, Service, Marketing, Assistants/Team, and Technology.  Each of these have subsystems.
I regularly conduct business planning sessions on free webinars (although at some point we will start charging a nominal fee for them) where we cover all this in detail.  Register at www.YourSuccessCommunity.com and you will be notified of all upcoming sessions in addition to receiving a great deal of other information. 

Coach Rich

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Mara Hawks
First Realty Auburn - Auburn, AL
Inactive-2012 REALTOR - Homes for Sale Auburn Real Estate, AL
sigh... I've just never been good at LINEAR planning... I know I'm not alone... I think my business plan is very much like the wild geese I see, all flying in formation and, somehow, indicating an inherent guidance within a master plan... but I HAVE TRIED these ways which lead me into a depression... I know they work if you work them. They just don't work for my nature. HONK! (thanks for sharing)
Mar 11, 2008 06:51 AM
Rich Levin
Real Estate Grad School - Atlanta, GA

Mara,

Here's the good news and the better news.  This is not linear planning.  The better news is that they work for people who have failed with other methods. 

No one and I mean no one Coaches Agents using my methodology.  I created it in 1996 when I was one of literally a handful of Real Estate Coaches in the country.  And it has worked wonders, really wonders for over 80% of my Clients.  No Coach that I have ever met can say that.  I have past Ferry, Buffini, Zeller, and many other coaches' clients who achieved numbers working with me that they only imagined with the others.  Plus, with me you won't get stuck working with a clone, which is a part of the "inherent guidance of a master plan" problem you mention.  You work with me.  

If you can get past your resignation that planning doesn't work for you and be open to the possibility that you can achieve the goals you have only imagined, call me and let's spend 15 minutes on the phone talking about your business and what gets in your way. 
I apologize for being so blunt but your skepticism is an enormous barrier that requires more of a battering ram than a polite knock to break through. 

By the way my number os 585-244-2700

 

Mar 11, 2008 09:08 AM