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Being (Honestly) Open. ..About Open Houses?

By Fernando Herboso - Associate Broker MD, & VA

Managing Real Estate Broker with Maxus Realty Group of Samson Properties Broker - Realtor - CEO

December 11, 2013 06:09 AM

open houses

for the listing agent?~

My personal opinion:

Sellers want an agent who will aggressively market their property…but an open house is not one way to prove to them how aggressive they really are… I can create more leads for a house in 3 hours using Craigslist alone than sitting serving cookies to visitors . .that may or may not have bad intentions towards my clients.

There is a place for open houses…

For sellers. .yoru agent should advise you honestly on this. . .

Open houses are a noncommittal way for tentative buyers to get more serious.

Their first step in the long process of buying.. from a market-wide perspective, that’s more help to the agent, but it's less so from a home seller's perspective

that need to sell now!

Question ActiveRainers?

What % of all listings you sold in 2013 where from an open house?

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William Feela

WHISPERING PINES REALTY - North Branch, MN

Realtor, Whispering Pines Realty 651-674-5999 No.

To tell the truth, I have had only one buyer ever come through an open house.

I don't do many and most all are currently lived in. I seldom get a buyer for a different property from an open either

Dec 11, 2013 06:41 AM

Fernando Herboso - Associate Broker MD, & VA

Maxus Realty Group of Samson Properties - Clarksburg, MD

301-246-0001 Serving Maryland, DC and Northern VA

Thank you for your candor William. .

Dec 11, 2013 07:35 AM

Susan Haughton

Long and Foster REALTORS (703) 470-4545 - Alexandria, VA

Susan & Mindy Team...Honesty. Integrity. Results.

Years ago, I picked up a buyer from almost every open house but it is not as easy as it used to be. This year, I picked up 2 buyers, out of probably 5 open houses total. Of course, let's deduct points for the prescription drugs stolen during one. :-(

Dec 11, 2013 08:49 AM

Barbara Todaro

RE/MAX Executive Realty - Happily Retired - Franklin, MA

Previously Affiliated with The Todaro Team

Fernando...more than half of our sales have come from open house events on weekends....

Dec 11, 2013 08:56 AM

Marti Steele Kilby, CRS

Steele Group Realty - La Mesa, CA

Broker/Owner, San Diego, CA

I am not a fan of open houses at all and have yet to obtain a buyer as a result of one.

Dec 11, 2013 09:19 AM

I need to chnage the question. .what percentage of houses get sold during an open house?

Dec 11, 2013 09:25 AM

Rebecca Foresee

Alain Pinel Realtors - Morgan Hill, CA

Let's foresee the possibilities . and get results!

Fernando, I didn't have any buyers as a result of open house events this past year, but then again I only hosted about seven open house events in 2013.

Dec 11, 2013 09:26 AM

Gene Mundt, IL/WI Mortgage Originator - FHA/VA/Conv/Jumbo/Portfolio/Refi

NMLS #216987, IL Lic. 031.0006220, WI Licensed. APMC NMLS #175656 - New Lenox, IL

708.921.6331 - 40+ yrs experience

Fernando: I think you're right ... in many areas, Open Houses have lost their steam. Still it seems hard to convince Sellers of that fact. Some cling to the traditional ways of selling a home and want to SEE something being done. Someone with your talents that can provide hard statistics has a much better chance of convincing those Sellers, I think. It's obvious you have a vision and the determination ...

Gene

Dec 11, 2013 10:23 AM

Barbara, there is a difference in open houses when the houses are new construction. .

I do feel that an open house works for that. .

My main objective with this post is that almost never in a traditional sale. .a buyer is found for that particular listing.

Dec 11, 2013 12:06 PM

Doug Rogers

RE/MAX Coastal Properties - Destin, FL

Your Real Estate Resource!

Dec 11, 2013 10:09 PM

Being (Honestly) Open. ..About Open Houses?

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Fernando Herboso - Associate Broker MD, & VA

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