I hear it all the time: I don't want to list my home around the holidays. I rather just wait until the spring when the market is hot. Most people don't realize that serious buyers are out there around the holidays and in winter. They are the ones who will battle the elements to go out and see a home the weekend before the family arrives from out of town. So, with that, here are the 11 reasons why you should list your home over the holiday season. This a fantastic list provided by the folks writing the KW blog.
11. By selling now, you may have an opportunity to be a non-contingent buyer during the spring when there are traditionally more houses on the market which could ultimately drive prices down. This could mean you sell high and buy low.
10. You can sell now for more money and we will provide for a delayed closing or extended occupancy until early next year.
9. Even though your house will be on the market, you still have the option to restrict showings during the six or seven days around the holidays.
8. January is traditionally the month for employees to begin new jobs. Since transfers cannot wait until Spring to buy, you need to be on the market during the holidays to capture the market.
7. Some people must buy before the end of the year for tax reasons.
6. Buyers have more time to look for a home during the holidays than they do during a work week.
5. Buyers are more emotional during the holidays, so they are more likely to pay your price.
4. Houses show better when decorated for the holidays.
3. When supply goes down it means there is a greater opportunity to capture motivated buyers AND a better sales price for you.
2. Serious buyers have fewer houses to choose from during the holidays and less competition means more money for you.
And the number one reason why you should list during the holidays …
1. People who look for homes during the holidays are more serious buyers!
I realize selling your home is a stressful time -- and compounding that with the craziness of the holiday season is no simple task. But, if you consider the reasons to list during the holiday season, you will understand why it can be the PERFECT time. By taking care of it, you can begin the New Year living your "new beginning."
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