Commenting Is Best When It's Reciprocal.
I comment on a ton of posts. Rarely are comments acknowledged. That's fine. The blog belongs to the writer, not the member commenting.
I don't make "drive-by comments". I read everything and comment on the content or the message. That said, after a while, it appears that that member has no interest in comments. So, I save time and, unless the title entices me to read the post, well, no comment.
ActiveRain is my blog network of choice primarily because of the synergy created by comments, public posts, market reports that give me knowledge of other real estate market and the personality of the writer for possible referrals.
REFERRALS. While comments make ActiveRain expand and members stay engaged, referrals also make the real estate industry expand and profit.
I make referrals to AR members. I'm not affiliated with any relo company or large brokerage that manages referrals (and charges for them). So, when I need an agent referral, I go directly to ActiveRain members whom I know from:
Reading their blog posts,
Receiving comments on my posts,
An occasional telephone conversation.
I can remember going from web page to web page looking for referral agents when a former home buyer let me know that they were relocating and could I help them. "Of course, I can" was my answer and I always did. That doesn't mean it was always easy.
This post is quite timely. I've lost count of the outgoing buyer, and a few listing, referrals I've made over the years. Just this week a former home buyer contacted me about (1) selling the home I sold to them in Lovettsville 4 years ago and (2) relocating to the Orlando area. The local listing was referred to an AR member and the buying referral will be made to an Orlando area AR member when the buyer's employment plans are firm.
Why Members Only. The value of public posts cannot be underestimated. Over the years, I've contacted members about their a Members Only post wondering why they publish Members Only. They think about it and really don't have a reason. When I tell them I'd like to reblog, they often change the category. If a member prefers Members Only, it's their right.
Oh well.
Courtesy, Lenn Harley, Broker, Homefinders.com, 800-711-7988, serving home buyers in Loudoun County VA.
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