Professional Photographs Sell Your Franklin TN Home

By
Real Estate Broker/Owner with (615) 495-0752 or www.FranklinHomesRealty.com

Professional Photographs Sell Your Franklin TN Home

Professional Photographs Can Help Sell Your Franklin TN HomeWhen I meet with prospective Franklin TN home sellers, I explain that Franklin Homes Realty LLC uses the four P's to get their home sold.

The four P's include price, presentation, proactive marketing and professional photography.

While it is important to have all these things working together, the one mistake I see most commonly made by sellers is their willingness to accept poor MLS photographs, often taken with the listing agent's cell phone.

The quickest way to lose a prospective buyer is to use photographs of poor quality. Having photos in the MLS taken with a cell phone is not in your best interest. Remember, these are the photographs that will be syndicated all over the internet. I see sellers willing to accept this kind of poor service from their listing agents all the time. You should demand agents use professional photographs or hire an agent who does.

It is crucial to have professional photographs to showcase your home's features. The internet has become the first showing. If your MLS photographs are bad, then buyers will move on to the next home.

Sellers in our area are very fortunate. We have an abundance of professional photographers who cater specifically to real estate agents and their listings. For right around $100, your real estate agent can have 50-60 professional photos taken which includes a virtual tour and YouTube video.

That's a lot of internet marketing value for such a low price. There's really no excuse for bad MLS photos. Besides, professional photographs may have your home sold in a day. 

Just look at the difference professional photographs on the internet can make. The home featured in the link sold the first day on the market for $10,000 over asking price. Isn't that what you want to have happen? Don't be willing to accept mediocrity from your listing agent. Demand professional photographs in the MLS.

Professional photographs sell your Franklin TN home.

Posted by
Tammie White, Managing Broker/Owner
Franklin Homes Realty LLC
Franklin, TN
(615) 495-0752 
GET REAL. GET LOCAL.
 
This posting with the content written here and photographs displayed are the intellectual property and opinions of Tammie White of Franklin Homes Realty LLC. Any party who uses this material without the permission of Tammie White is subject to copyright infringement and possible lawsuit.
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Topic:
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Tennessee Williamson County Franklin Franklin
Groups:
Real Estate Technology
Hyper-Local
The Art Of Marketing You
Advice for Sellers
Local Expert
Tags:
internet marketing
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professional photography

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Rainmaker
3,304,673
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Good morning, Tammie....photographs are most important.... some agents have high end equipment for those photos but quality, crisp, clean photos can be attained without high end equipment.... those who have it, are fortunate and more fortunate that they know how to use it...

Jan 14, 2014 07:31 PM #1
Rainmaker
2,346,102
Roger D. Mucci
Shaken...with a Twist 216.633.2092 - Euclid, OH
Lets shake things up at your home today!

Professional photography makes a huge difference and helps so much with the presentation.

Jan 14, 2014 08:02 PM #2
Rainmaker
2,184,627
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning Tammie. I couldn't agree with you more. Professional photographs do indeed matter. I thought I was pretty good, but not even close to the pro who shot my home when I sold it....Suggested.

Jan 14, 2014 09:35 PM #3
Rainmaker
483,208
Cindy Westfall
Premiere Property Group,LLC Portland Metro & Suburbs Oregon - Tualatin, OR
ABR,GRI Your Tualatin & Portland Metro Real Estate

Hi Tammy, It's one of my pet peeves when looking through the MLS photos when I come upon a listing that has few photos and the ones they have are crooked, sideways, or really small. Every seller should look over the photographs and OK them before they go on the internet.

Jan 14, 2014 11:06 PM #4
Rainmaker
421,536
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

garaughty, abstract art, graphic design, WordPress consultant

Jan 14, 2014 11:43 PM #5
Ambassador
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Tammie White
(615) 495-0752 or www.FranklinHomesRealty.com - Franklin, TN
Franklin Homes Realty, Franklin TN

Barbara - I realize that some agents have their own high-end equipment and learn how to properly use it to showcase their listings. I have chosen not to do that. I am a real estate professional not a protographer. I always tell my clients it's important to use a professional for all the services they require. How would it look if I then tried to pass myself off as a professional photographer?

Roger - Agreed.

Sheila - I spent about $400 on a camera last year to get wide angle photos. It's great for shooting photographers for blog posts but for my listings, they get the advantage of a professional photographer.

Cindy - I know an agent in our area who regularly lists million dollar homes and shoots photos with her phone. While I think this is a terrible practice on the agent's part, I blame the sellers for accepting that kind of service. If sellers stopped hiring these agents, they'd have to change their ways to get business.

Marti - Thanks for the feature.

Jan 15, 2014 12:05 AM #6
Rainmaker
449,936
Shannon Milligan, Richmond VA Real Estate Agent/Associate Broker
RVA Home Team - Richmond, VA
RVA Home Team - Winning with Integrity.

Bad photographs is a good way to lose a buyer agent as well. If the pictures stink then I often pass over them when searching. It is such a small cost with a huge return on investment. 

Ready to sell your Franklin TN property? Give Tammie White, Franklin TN Realtor, a call TODAY!

Jan 15, 2014 03:46 AM #7
Rainmaker
2,073,330
Rebecca Gaujot, the Go To Realtor®
RE/MAX Vision Quest - Lewisburg, WV
Lewisburg WV Real Estate, Greenbrier County

Tammie, if I could get professional photos for around $100, I would definitely go that route. But, this is a small area and only one professional photographer....tooo expensive.

Jan 15, 2014 05:19 AM #8
Rainer
222,329
Jill Winchel
Century 21 Sunbelt Realty - Koffman & Associates - Cape Coral, FL

You are spot on about the need for professional photos, Tammie. $109 isn't a bad investment for a quick sale. Bad photos are right up there with few or no photos, also, which I see too often. I can only assume that those listing agents are working for a discount rate.

Jan 15, 2014 11:10 AM #9
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Debbie Reynolds
Berkshire Hathaway HomeServices PenFed Realty, Your Clarksville Real Estate Professional - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

Tammie, Good photos are a must. I got a new listing last week and the cleaning team has never finished the cleaning. I need to get my photos taken. Without them it will sit on the market. The seller has left the state. Soon I hope it will be ready.

Jan 15, 2014 12:21 PM #10
Rainmaker
1,654,469
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

This can't be stated enough....it's beyond me that this still needs to be addressed, but based on mls pics, it does! 

Jan 16, 2014 06:01 AM #11
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Tammie White
(615) 495-0752 or www.FranklinHomesRealty.com - Franklin, TN
Franklin Homes Realty, Franklin TN

Shannon - So true.

Rebecca - That's why I made this a hyper-local post. Not all agents can get such great photos for so little money.

Jill - Unfortunately, that's not always the case.

Debbie - That can be especially frustrating.

Sharon - I wish it weren't so but we always see terrible photos. Even on some very high end listings.

Jan 16, 2014 06:29 AM #12
Rainmaker
46,182
Kim Norton
Curtis Realty Group - Keller Williams Market Pro Realty - Bella Vista, AR
KIM Sells NWA Homes!

We have an incredible photographer who takes shots of most homes for $99.  They absolutely make the difference!

Jan 17, 2014 04:19 PM #13
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Franklin Homes Realty, Franklin TN
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