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I Just Got Super Cold Customer Service and Smiled About It!

By
Real Estate Agent

I Just Got Super Cold Customer Service and Smiled About It!

 

It's true!  So let me tell you what happened.  I have Sub-Zero 650-S built-in and when I went to open the freezer drawer today, I could not.  It seemed that one side of the track had become frozen solid and I did not have the strength to get it open.  Fortunately, my husband came home shortly after my discovery and was able to gently man-handle (meaning he did not break anything) the freezer drawer and we saw the build up of ice along the track.  Baffled by this phenomenon I got on my computer and searched for my PDF Sub-Zero manual.  I paged through it and did not see a troubleshooting response to the ice build up, so I called the 800 number just after 6 p.m. expecting to get a voicemail or the likes.  Instead, I heard a polite human voice asking me how he could be of service.

 

After describing the situation, he asked a few questions and then instructed me on what to do.  As I thanked him for his help, he said "If you need to contact us again, do not hesistate, we are open 24 hours a day for your convenience".  As I hung up the phone, I realized that I have called Sub-Zero at least a few times in the past couple of years and have never known that fact.  What I found amazing about the call is that we purchased our Sub-Zero product in the dents & dings section of a local appliance store.  It had been a wrong order and was heavily discounted.  Now for the cool part ... not once did they ever ask for my registration, serial number, phone number to solicit more business, or offer me coupons as a ploy to get my address.  In fact, they did not even ask my name.  I felt like I was shopping at Nordstroms or staying at the Ritz Carlton.

Intrigued by my experience, and yes, it was an experience, I went to their website.  The Sub-Zero company merged with Wolf Appliances back in 2000 and another cool thing is that they each have their separate history of each company on the website. 

Here are a few lessons that I wanted to share from the Sub-Zero Wolf site:

Since its founding, Sub-Zero has pioneered quality products that meet is customers needs.

For 60 years, Sub-Zero offered innovative, aesthetically appealing and technologically advanced solutions to meet virtually any home refrigeration need.  Through foresight and responsiveness, the company has earned its position as an industry leader - a position Sub-Zero intends to maintain well into the new millennium.

Now imagine ...

It's a new year and you have decided to offer quality service that meets your customers needs. 

For 6 months, you offer innovative, aesthetically appealing marketing and technologically advanced solutions (mobile apps) to meet virtually any real estate need your customers may have this year.

Through your foresight and responsiveness, you begin to grow your market share and your business.

If you could do this for 6 months, why not do it for a lifetime and secure your position as an industry leader in your community?  What are your thoughts?  When have you had a unexpected customer service success story?

Posted by

Christina Sanchez Hood

Keller Williams Palo Alto

SVHoods.com

o. 650-382-2880

e. christina@svhoods.com

BRE 01820455

Helping workers of Silicon Valley find Homes that Work For Them!

 

 

 

Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

Typically it is so much easier to find fault with customer service especially when you see Yelp posts so it is nice to see something about great customer service than bad "sucktomer service".

Jan 17, 2014 12:52 AM
Marc McMaster
RE/MAX Centre Realty - State College, PA
Putting my clients before myself

Glad to hear there is such a thing as customer service in this day and age. 

Jan 17, 2014 01:03 AM
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

Christina - That's a great way to look at what Sub Zero has done.

Jan 17, 2014 01:18 AM
Gina Tufano
Ask Gina & Company with Pearson Smith Realty - Sterling, VA
Ask Gina & Company, Northern Virginia Real Estate

Christina, great post, customer service is so important and I liked how you tied it back to your business! 

Jan 17, 2014 01:27 AM
Christina Sanchez Hood
Palo Alto, CA
#SiliconValleyHOODS | Inspired Living

Patricia, I agree, writing about great customer service was fun.

Joe, yelp is one of my favorites for restaurant reviews.  I think I saw something on the Food Network about customer service making or breaking a restaurant.  I guess it is a key ingredient not To be forgotten, lol

Marc, yes, finding positive customer service is always a good thing.

Christine, I must admit my Sub-Zero is my favorite kitchen appliance because of the quality.  The great customer service is icing on the cake :)

Thank you all for your comnents.

Jan 17, 2014 01:40 AM
Mark Williams
Integrated Home Services

Great post! You are right, all of us in the Real Estate Industry can take a lesson on providing top-notch customer service.  Our clients will notice.  

Jan 17, 2014 01:44 AM
Jason Crouch
Austin Texas Homes, LLC - Austin, TX
Broker - Austin Texas Real Estate (512-796-7653)
Right you are. Customer service makes all the difference. It's important to go above and beyond whenever possible.
Jan 17, 2014 01:51 AM
Margaret Goss
@Properties - Winnetka, IL
Chicago's North Shore & Winnetka Real Estate

Feeling good after talking to someone in customer service is indeed magical.  I would love to make my customers think of me that way!

Jan 17, 2014 02:04 AM
Jill Sackler
Charles Rutenberg Realty Inc. 516-575-7500 - Long Beach, NY
LI South Shore Real Estate - Broker Associate

Great title for your post. It really got my attention.

Jan 17, 2014 03:13 AM
Carla Muss-Jacobs, RETIRED
RETIRED / State License is Inactive - Portland, OR

For a moment there I thought this was going to be weather related .  I love good customer service and should remember to mirror that when I have inquiries, etc. 

Jan 17, 2014 03:38 AM
Mike Cooper, Broker VA,WV
Cornerstone Business Group Inc - Winchester, VA
Your Neighborhood Real Estate Sales Pro

Christina, it's always nice to hear a great customer service story. I had an insurance agent call me this morning, and he started the conversation off with a lie. That really irritated me. A hour later, an insurance who is also trying to get our business called. She was polite, positive (even after I declined her offer) and encouraging. A tale of two salespeople.

Jan 17, 2014 03:54 AM
Jack O'Neal
HomeSmart Elite Group - Gilbert, AZ
Christina, you have a great post. Bad customer service is becoming so common that to get great service is refreshing. Customer service really makes all the difference in retaining new and old customers. If you want to become an industry leader, I agree that it is important to be technologically advanced and ahead, as well as being available 24/7 via mobile and email.
Jan 17, 2014 04:41 AM
Christina Sanchez Hood
Palo Alto, CA
#SiliconValleyHOODS | Inspired Living

Mike Williams & Jason Crouch, yes, I am a firm believer in exceeding customer's expectations.  It is so cool to spoil our clients.  Thanks for your comments.

Jan 17, 2014 04:42 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Christina,

I had lived in two homes with sub Zero refrigerators and I have loved them both...they are a great company and their refrigerators are top notch, and it is neat to learn that their service is great also. A

Jan 17, 2014 06:50 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

How interesting.  Sometimes completely different business models just inspire your thinking.

Jan 17, 2014 09:27 AM
Christina Sanchez Hood
Palo Alto, CA
#SiliconValleyHOODS | Inspired Living

Ron & Alexandra, I am now a lifer when it comes to Sub-Zero.  Thanks for your thoughts.

Debbie, it is interesting.  Look at you and your business model, I have so much to learn from my favorite Flooring Girl!  Let me know when you open a Southern California office :)

Jan 17, 2014 12:07 PM
Praful Thakkar
LAER Realty Partners - Burlington, MA
Metro Boston Homes For Sale

Christina, that's real customer service, I can say! (and I can add one more name to that - LLBean!)

A story - when son-in-law saw the patio furniture going bad, he just called L L Bean for replacement of the chairs. The mother-in-law wanted to interrupt, however could not! After the similar chairs were replaced by the new ones, she finally disclosed that she was just 'showing off' when she told everyone that she bought the patio furniture from LLBean!

Jan 17, 2014 01:03 PM
Katherine Flansburg
BCR Realtors 979-492-7830 - College Station, TX
Real Estate Professional in College Station, Texas

I love hearing about great customer service. So often we hear stressful sob stories and it is so refreshing to hear about an awesome result. I will remember this when clients ask me about appliances! The good word will get around!

Jan 18, 2014 08:31 AM
Anonymous
Gregory Hood
What a COOL posting - pun intended. As a contractor and the husband of Christina, my experience with this product has been outstanding. I would pick no other. One of my favorite features is the depth of the storage area. It is deep enough to easily fit a wide variety of foodstuff, without the fear of the refrigerator becoming an incubator for a science experiment Great post on a great product.
Jan 19, 2014 12:09 PM
#22
Magnets USA
Magnets USA® - Roanoke, VA
So many people forget that something as simple as a pleasant customer service experience can often be your best form of marketing! I've called businesses completely razzed about a product, and if they are pleasant and offer a helpful solution, I'm more than happy to continue to refer them! Great article. Thanks!
Jan 22, 2014 01:02 AM