Here are Top 10 Reasons Why You Should Hire A Professional Realtor And NOTSell Your House Without One!
1.Pricing ~ The most important step is pricing your house properly. If you charge too little, then you'll always wonder if you lost money on the deal. If your price is too high you won't get consumers or other Realtors to see it. The longer it stays
on the market, the more consumers might wonder what's wrong with it?
2. Understanding The Market ~ You need to understand the Real Estate market, especially your own neighborhood ~ A Professional Licensed Realtor should have years of experience with laws, contracts, forms and negotiations. Your Realtor can give you up-to-date information on what is happening in the marketplace, and the price, financing, terms and condition of the competing properties. These are key factors in getting your property sold at the best price.
3. Availability ~ You have to be willing to be available to show the house at different hours of the day to make sure everyone that may be interested in it will get to see it ~ If you hire a Realtor, they will schedule the appointments, and show it on your behalf and you won't miss any showings.
3. Generating Traffic ~ How can you generate traffic for your house and be able to get the word out about it? ~ An experienced Realtor will not only list your home on MLS, but will have other resources and marketing strategies for increased exposure for your house!
4. Criticism ~ Can you be patient and understanding with criticism? ~ You will need to be able to handle all different types of personalities and be able to keep your "cool" under pressure, even with non-qualified buyers.You need to have patience and the right temperament for criticism, questions, and repeat showings, and can you pre-approve a buyer? Remember that buyers are not looking to be your friend.
5. Answering Concerns Properly ~ Can you be available to answer questions by phone, email, text, meet-ups and be sure you are answering them correctly? ~ Buyers may not respect your time and may want immediate answers to their concerns. By you answering any of their concerns in the wrong manner, can squash the deal!
6. Will You Be Pushing Buyers Away ~ If you sell your house on your on your own, buyers will be looking for a deal from you. If a Realtor was listing your home, you can expect to get the highest true market value for it ~ Some sellers may believe their home is worth more and will remove many potential buyers because it's not priced competitively.
7. Relocation Buyers ~ If you don't use a Realtor, how are you going to attract out of state buyers? You might be eliminating a whole group of buyers that will never see your house because relocation buyers won't know about it.
8. Professional Networking ~ Realtors network with other professionals in the industry, many who can provide services that you may need. Realtors can give you a list of references with whom they have worked and provide background information to help you make a wise selection, besides networking with other Realtors who will be showing your house.
9. Contracts ~ Another important function of a Realtor is to make sure that all the paperwork is handled correctly. Do you want to get through all the stress of listing and selling your house or condo and then find out something that could have been avoided but is now a deal-breaker?
10. Closing ~ Can you closethe sale of your home without being overwhelmed?Your Realtor should be with you throughout the entire process and is the best person to objectively help you resolve any unforeseen issues and move the transaction to closing!
Selling without an agent is a challenge.Remember, a good Realtor will work with you through every step of the home buying process to save both your time and your money. Real Estate transactions involve one of the biggest financial investments most people experience in their lifetime so shouldn't you have the best possible advantage in selling your house?
Lawrence "Larry" and Sheila, Real Estate Associate Broker and RE Salesperson, strongly recommend hiring a Real Estate Professional to assist you with the sale of your Long Island residence. Call us at 631-805-4400 (c).
If your home is listed with another broker, this is not a soliciation of the property.
Love your list. Most sellers' eyes glaze over when it comes to financing and paperwork, few know how to exploit the internet the way we do, and it's rare to find a seller who can deal with the sheer number of people who want to go through their house!
Agreed . I think a lot of people think us as agents dont do a lot of work. When they are sleeping like a baby sometimes we are up.. To make sure they dont stress.. Also like the old saying you get what you pay for. Everyone can not sell real estate. Leave it to the professionals
I'm meeting with a seller who is considering selling by owner. I'm going to get the listing but it is good to see some of your points here. Thanks for the primmer.
Coldwell Banker Residential Brokerage - South Windsor, CT
Professional Real Estate Marketing and Sales
Great List. I am a Realtor and I would still pay a full commission to sell my house because I understand the time and money involved to properly market and show a home. Worth every penny!
What great reminders, Larry! Criticism, contracts and closing are my favs. People think the most important part of the listing is the photos--that is just the tip of the iceberg. In a recent class I took on the Agreement of Sale in Pa, it was amazing how contracts can be interpreted/misinterpreted by people who don't understand them--and even by those who think they do!
Excellent points! There are a lot of people that believe that all we is do is to take photos and put a sign in the yard, but as you pointed out there is far more involved than that.
Northern Maine Real Estate-Aroostook County Broker
You make your living at something and the better your are at it, you stay in and learn the best way to do it. Not tapping into that experience is just crazy. To stay out of hot water, be taken in by a sharp operator.
It is all good. Also, Let's not forget about the emotional attachment of the owners which, at times, plays a negative roll in the process. They need to let go of it and move on.
Great post, thanks for highlighting some of the value that Realtors can bring to the table, along with negotiation, representation and communication skills.
Better Homes and Gardens Real Estate-Kansas City Homes - Kansas City, MO
Specializing in Brookside, Waldo, Prairie Village
Oh boy ... there is a couple I've been talking to for months that plan to 'try FSBO first' ...and in this hot market, they will probably get an offer from a buyer's agent who will end up doing the work of TWO agents just to get the job done and make the buyer happ. I am tempted to send this couple a link to your post!!
Sheila and Larry, thank you for investing the time, thought and thoroughness to this post. Excellent.
Questions to Mr & Mrs Homeowner:
(1) Are you really prepared to be interrupted on a moments notice?
(2) Are you really prepared for the blunt (insulting) comments and judgmental critique you will face?
(3) Are you convinced that you can get more money for the home than the experienced REALTOR®? You do know that the "looker" begins with discounting that commission from any offer; but they won't stop there. By the way, that "looker" probably has not been pre-approved by a lender, very likely is short of upfront funds, and is only the first of many who will be wandering through your home. Do you know whether they are worth you time?
(4) If I proposed to do your job, would you have confidence that I can do it as well as you? As a REALTOR®, I invest my every waking hour thinking, searching, digesting and handling real estate matters--do you? Would you want Peyton Manning or me calling signals on Sunday? I know who I want under center. I would welcome the opportunity to show you my game plan.
Great post with great points! The biggest response that I laugh at is the one when the seller says, "I can sell it myself, I used to be a real estate agent," or "I have a friend who used to sell real estate."
Both of these leave me laughing. I usually reply with one of two questions, "Are you or your friend aware of the laws that changed in the past year or two or three?" or "If you know it so well, why aren't you still in the business?"
I tend to think real estate is somewhat in the same category as a lawyer. One who represents himself, has a fool for a client.
Keller Williams Capital Properties - Washington, DC
Assoc. Broker and Attorney Licensed in DC, MD, VA,
very good post - I have worked with several FSBO sellers recently - the thing I am seeing that is most consistent from one to another is the inabiity to price their home correctly - the impartial voice of reason from a good Realtor is invaluable!
RISK REDUCTION. Love the list but there is one major item that needs to head the list. Our primary function is to REDUCE RISK for our clients. I recently put together a presentation for a business group I am in and it helped me zero in on what we agents bring to the table. Yes, we bring buyers, we price properties etc but more than anything we REDUCE RISK. In our community the FSBO paperwork is one page long while the realtor paperwork is at least 12-16 pages depending on what is needed. Many items are negotiated and handled. Timelines and structure for items to be renegotiated are established. I have a flier that identifies 16 different stages where the real estate professional actually does something that would never even occur to a FSBO. I do not believe most agents truly understand and present their value to the client. It is time we show that we bring value to the table.
James Vasquez, REALTOR | Real Estate Agent - San Antonio, TX
Good Tips for Sellers that are considering selling on their own, Larry. However, some sellers will decide to sell their house on their own (especially if it's in distress or if they themselves are in financial distress)...no matter what facts or statistics you give them in an effort to persuade them to use the services of a Realtor. For those individuals we wrote a brief article that explains what a seller should consider when selling their distressed house without a Realtor.
Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400
Long Island Condo & Home Sale Specialists
The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803
Smithtown,St James,Dix Hills,Melville,North Hills,Manhasset,Ridge,Northport,Commack Huntington,Bay Shore,Stony Brook,Jericho,Port Jeff,Syosset,Muttontown,Setauket
Plainview,
NY
11803