The Forces behind the New Business Models

The following issues represent the new issues behind business formation and creating hyper competitive business models of the future--in my opinion.

1. Aggregation
   Mainstreaming of "demand aggregation" where aggregation is no longer supply-driven. In new models, giving things away first aggregates demand and then demand is exploited.
2. Knowledge Worker Productivity
   The critical issues to being able to leverage your organization's core competencies in real time. If you want to optimize your enterprise--start here. Peel away everything and allow your knowledge intensive players do what they do best--more of the time.
3. Networks
   The knee bone is connected to the thighbone is connected to the hipbone. Every form of network will become self-enabling to contact, communicate and share information with other networks, forming a vast complex global brain--nothing new here. However what will be...are the things that the networks will create--intelligence --networking intelligence.
4. Complexity
   Incredibly simple. Layers and layers of technological complexity have created... layers and layers of all forms of complexity. A simple gas pump talks to our car while we refuel and the data is downloaded to a database that triggers service, marketing and additional complex transactions--never before imagined.
5. Connectivity
   Everything we do will be recorded, catalogued and "served-up" from everything to our toaster, automobile, our children's progress in school--to real time appliances that work in the background to make decisions for us. We will be constantly in contact with anyone and everyone--even those we choose not to be in contact with.
6. Value
   Value will direct everything! People will jump brands, organizations and friends for higher value in their lives. Reducing risk will be a moniker of perceived value.
7. Self-Leadership
   We used to rely on organizations to provide leadership to the masses and since the organizational structure has now become fluid and ubiquitous through connectivity, self-leadership will pervade all growth and adaptability--in fact, it will become living leadership.
8. Learning
   Kind of tongue-in-cheek here, but learning competency will far exceed our ability to know, as one requires investment and the other requires ability.
9. Light Speed
   Not only because light offers increased bandwidth for data movement, but also that things in the environment will literally change before your eyes--in real time.
10. Personal Customization
    It follows with our ability to transform the environment through all of those connectivity issues, it is clear that we literally will customize every experience for the person involved--right before their eyes. Expect customized marketing, service delivery and communications, all controlled by ERM (Enterprise Relationship Management) Systems and inter-developmental databases.

How are you positioned to take advantage of these market shifts?

Carpe diem,

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