IRES vs. Metrolist For MLS Membership Dollars

Real Estate Brokers Can Belong to Either IRES or Metrolist for MLS access so is it IRES vs. Metrolist For MLS Membership Money?

BrokerIPTV : Today we are talking with Mark Footer from Intero Real Estate Services and the member of the board for MetroList, Mark thanks for being with us.

Mark Footer: Thanks Dan, pleasure to be here.

BrokerIPTV : Glad you are here, I want to talk about the data sharing agreement that MetroList announced not so long ago if one of it if he give an update on how that's going?

Mark Footer: It is going beautifully, as a matter of fact on February 1^st this year we have gone fully live with it on the Prime Access product of MetroList, right now you can, you can search all of the IRES and MetroList listings using Prime Access.

BrokerIPTV : Well I am glad that you brought that up, because a realtor in my office says you can always think it about joining IRES and I said well I don't, I don't think you need to join Iris as long as you are member of MetroList, you are going to be able to get all of the IRES listings.

Mark Footer: I have had the same conversation countless times with the brokers in my office and once people are aware of it and started using it, they embrace it and love it, it is all there, it is great for doing and the searches for listening, it is great for doing researches for buyers, it's been a huge help in our office.

BrokerIPTV : Talk about the decision process to go in this direction in due data sharing in the first place?

Mark Footer: Yeah it is interesting, it actually started in 2003 or the CCM or Colorado Cooperate MLS came together and it was between Pikes Peak, IRES and MetroList, a limited amount of fields, the users like it so much, they really said hey, let's say how, let's have all the fields, let's just get it all in there, and that's were it precipitated what we have today.

BrokerIPTV : So, as a realtor, I only really need to choose one system?

Mark Footer: Correct.

BrokerIPTV : Depending on what I like?

Mark Footer: Depending on what you like.

BrokerIPTV : Yeah, I like Prime Access. Advantage to Front Range realtors?

Mark Footer: The advantage is, again two fold, I eluded to it before if you are preparing a listing presentation or you doing a CMA, all the sold information is there. Especially if you on a border area, or you overlap from one MLS to the other, you will have to pull up with confidence all information from both sides. If you are working with the buyer and you going to be showing in an area you don't want have to search to MLSs, you will be elder go through Prime Access and all the information we will cover 100% once available for your consumers.

BrokerIPTV : Let's say you are a realtor and you are on the border, and you are trying to figure out if you are going to join IRES, you are going to join MetroList, why choose MetroList?

Mark Footer: MetroList has fantastic products, one of the opportunities I had, is that I was on the MetroList rules and regulations committee few years back, I know how much attach the MetroList based to the detail and accuracy of the data, so knowing that we have quality data and that we have fantastic tool to deliver and to present CMAs and to present marketing pieces, it's a slame dunk for me.

BrokerIPTV : What's next for MetroList?

Mark Footer: Continuing to put out good technology and good products.

BrokerIPTV : Simple enough Mark thanks so much we appreciate talking with you.

Mark Footer: Dan, pleasure of mine.