We Hired the Other Agent for Two Reasons: Better Price and Less Work
Most homeowners that are preparing to sell a home are not completely versed in the process of selling and getting the home ready to go on the market. They will rely on the advice of a real estate agent. Please read this post about an agent that gave a couple great advice on getting their home sold, only to have an agent with a less than professional approach enter the picture, and do them a disservice. Don't let this happen to you. Interview more than one agent and ask for their marketing plan and rationale for the suggestions they offer on preparing your home for sale, and especially for the price they recommend. It's a shame that some homes sit on the market for months when, with the right pricing and condition, the home could easily sell much more quickly.
We Hired the Other Agent for Two Reasons: Better Price and Less Work
Two weeks ago, I met with a young couple looking to sell their home. We had actually met at an open house and had already established a good rapport. At the open house, they explained that they wanted to move to a larger home but needed to sell their home first. We talked about listing their home and when the timing might be right.
After several conversations on the phone, they decided it was time to move forward with the sale of their home. They had done a few things in their house already and wanted to get my opinion of what else needed to be done. We scheduled a listing appointment.
When I meet with sellers, I have them sign the paperwork first. Then, I move onto the things that will need to be done. We discussed price, they signed the paperwork and then we moved onto the things they would need to do prior to listing.
As we walked through the home, there were a number of things I requested they do to prepare their home for sale. Most of which included de-cluttering and rearranging furniture to better show-off their space. There was way too much furniture in many of the rooms. They seemed fine with everything I asked them to do. The goal was to put their house in the MLS two weeks later.
Later that night, I received an email from the wife that they had decided to stay in their little home. I called the husband the first thing the next morning and he said his wife wasn't quite ready to move yet. I shredded the paperwork and said I'd be in touch in the next few months.
Yesterday, their home came on the market with another agent. I contacted the husband. I asked what happened? His response, "We hired the other agent for two reasons: better price and less work. She was willing to just let us leave the house the way it was and even agreed to list it for $15,000 more than you recommended."
When a seller asks for my professional opinion. I am going to give it to them. I am not in the habit of just listing houses that I don't believe can sell. The two things that most often prevent a quick sale are price and condition. If sellers aren't willing to take my advice on these two things, it's better for both of us if we just part ways.
My track record speaks for itself. In the last two years, I have sold 100% of my listings on average for 98.9% of list price. Many of those homes were under contract in less than 30 days. The reason my success rate is so high is because I price my listings right and have the sellers prepare their home for showings prior to listing.
I can tell you the agent they hired has listings that have been on the market for over 6 months. That's not the way to sell a house. I wished this couple the best because they are going to need it given the current condition of their home, the price and the agent's non-existent marketing plan.
When you are ready to price your home right and do the hard work it takes to properly prepare it for sale, then give me a call at (615) 495-0752.
We hired the other agent for two reasons: better price and less work. Hmm...hope that works out for you.
************************************************************************************Tammie White, REALTOR®TW Realty GroupBenchmark Realty LLC318 Seaboard LaneFranklin TN 37067(615) 495-0752 DirectEmail: Tammie@TWRealtyGroup.netThis posting with the content written here and photographs displayed are the intellectual property and opinions of Tammie White of Benchmark Realty LLC. Any party who uses this material without the permission of Tammie White is subject to copyright infringement and possible lawsuit.
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