Is your website mobile-responsive or is it out of touch? Your website might look fabulous on your PC; but how does it look and behave on a mobile device? The fact is, most people are viewing websites via their handheld devices. And, if your website isn’t mobile-responsive, there’s a good chance your visitors won’t be able to complete forms, view slideshows and participate in other features on your site.
Here’s a Test:
Get out your cell phone, ipad or other handheld device and take a look at how your website looks. If it’s responsive, it will have a specific format designed for viewing on that device. Can you see your entire website but it’s hard to read? Does it look more like a screenshot than an actual website? If so, you need to make a change now. Otherwise, there’s an excellent chance that you’re losing potential prospects.
People today not only expect to be able to view your website on their individual devices, they’re also more confident when they feel you’re tech-savvy and up-to-date.
A Mobile-Responsive Site Provides the Following:
- Effective Navigation - Your visitors will be able to navigate effortlessly through your website. If your site isn’t responsive, it will appear too small and won’t be clickable at all. Bye, bye visitor!
- It’s Adjustable - Your site’s content adjusts to the handheld device, always making it readable. If, for instance, your website is being viewed on an iPhone, your content automatically formats into one scrollable column. All of your content is visible; but now it’s in a readable and navigable format.
Fonts will adjust to the appropriate size for each device. Not only that, you should be able to make them bigger or smaller with a touch of the screen.
- Images are Optimized - When you view a website on your PC or laptop, images will appear just as the website designer intended. With a mobile-responsive site, though, your images will be resized appropriately. In the case of an iPhone, images and backgrounds might be removed altogether, offering a better viewing experience.
- Forms and Buttons all Work Properly - A responsive website will create the format necessary for your visitors to click on every link and complete every call to action form. You’ve worked hard to provide valuable information for your visitors. Make sure they are able to access and respond to every opportunity you’ve given them.
By upgrading your current site to a mobile-responsive design, you’re providing an opportunity for your prospects to view your site on any mobile device and complete your call to action forms. You’ll be assured knowing that every link is clickable and the viewing format is set up correctly for the device being used.
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