We had a little miscommunication with our initial group of testers for our video project. We gave some of our members a new Flip Video cameras and gave them access to the Mixpo video editing platform. It was at this point that I probably should have told them to keep everything they made to themselves until we could put together our marketing message and complete the technical aspects of making the product available and integrated with ActiveRain.
The Mixpo video editing platform is a product that we are currently integrating with ActiveRain. You will be able to host and edit your videos directly from video.activerain.com, and then take the videos in your library and embed them directly to your blog posts with the click of one button. You will also be able to embed them wherever on the internet you would like outside of ActiveRain. One of the cool features that fits nicely with everyone's blogging efforts is the ability to add links directly into your videos. So if you are giving a tour of a listing, to potential buyers, you can include links to the listing on your site, or to surrounding attractions you have written about in your blog. The tracking features leave very little to be desired as Sara talks about here.
On the whole, the real estate industry is slow to adopt new technologies. Video has been out there for a while now as a way for people to market their business. Some people are taking advantage of it. We want to open that up to a wider audience. We believe that by harnessing the power of ActiveRain we can help each other move forward with video. We wanted to demo the product with five members so that between the five of them and the three of us here (Brad, Rich and me) we could really drill down on how real estate agents are going to be successful with video.
We felt that if we delivered some quality examples of how to use video to market your business, that people would jump on board with the idea. The medium is rapidly expanding on the internet, and we want our members to be at the forefront of that revolution.
The part I forgot to tell the people doing the test run was that we wanted to keep a low profile until we got things integrated. Well it's too late for that now. The inbox over at Mixpo has been swamped with people asking questions about how to get started with the service (along with some more technical questions as well) So on the fly, we have set up a way for people to get access to mixpo at the same price we will be launching it at coming soon. (Please note the integration with ActiveRain is not yet live, so you will be accessing your Mixpo account directly at mixpo.com and not video.activerain.com)
If you would like to get a jump on the competition and give the coming soon ActiveRain video editing platform a run, you can set it up today. For $29/month, or $290/year (two months free) we will get you access directly to Mixpo. Since their isn't currently a way to directly purchase the product, you will need to use paypal. You can transfer the money to ActiveRain's paypal account, the email address is firstname.lastname@example.org. Once you make the transfer, send me an email letting me know and I will get you turned on. You can also directly email me any specific questions you might have.
As we go through the integration, anything that you produce on the 'Mixpo' product will show up on your video.activerain.com account once the integration is complete. You can be one of the innovators that helps us bring video mainstream in real estate!!