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Return on your investment: Sellers expect it; Buyers ignore it.

Reblogger Lenn Harley
Real Estate Agent with Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate 303829;0225082372

 

"I want money back when I sell to pay for the redecorating", said the home seller.

HA! 

I have yet to see appraisers give much value for condition of a normal home.  They simply say condition:  fair or good, etc.

They do however compute and compare square feet in the subject properties and comps.

What good condition does is help the seller sell with few "conditions".

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Original content by Gary L. Waters Broker Associate, Bucci Realty BK3064647
Added value, return on investment.   These are the concepts home owners (eventual sellers) expect when they do something to their home.

I have been asked many times about how much a pool will add to the value of a home.  My response is always something like...put in a pool if you are going to use it.

While at a listing appointment recently I was impressed with the condition of the older home.  The seller had recently installed a new air conditioner ($7,000) and a new roof ($11,000).

These were necessary maintenance items.  These were necessary lifestyle accommodations - especially in Florida.

Prospective buyers will appreciate the new air conditioner.  They will find comfort in the recent roof replacement.

While I am doubtful buyers will give anywhere near the "full value" in their offer price this I feel confident about:

  • The selling price should be higher than a property with an older roof.
  • The selling price should be higher than the same property with an older, less energy efficient, air conditioner.

However, to expect a full return on the investment would be pie in the sky thinking.   Your real estate agent should promote these features in their marketing.  Prospective buyer agents should make sure the features are brought to their client's attention.    Real estate professionals are, at themost basic level, sales people who are paid to sell.

Still, if you are looking for a dollar for dollar return on the "added value," don't.   And, while buyers expect home owners to maintain their home, these items will result in a higher selling price than a neglected property.

Rather than looking at any potential return on home maintenance homeowners should consider this when it comes to repairs....Why are you considering doing these projects?

A more important consideration is to consider the cost of deferred maintenance.   Deferred maintenance will translate to less value to prospective buyers.

Ready to buy or sell a home in Melbourne, Florida?  Call me at 321-693-3850 or send me an email.

Image courtesy of renjith krishnan at FreeDigitalPhotos.net

Gary L. Waters, Florida licensed real estate broker/owner Waters Realty of Brevard, LLC, Melbourne, Florida serving Florida's Space Coast including the cities and communities of Melbourne, Viera, Rockledge, Suntree, Merritt Island, Cocoa Beach and the surrounding region.

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Comments(13)

Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Yes, I so agree. Gary is right that you need to look at the improved value vs. the cost of NOT doing it.  Deferred maintenance has a cost (and most people don't get this).  Also, deferred maintenance may have a double whammy - longer time to sell.

Sep 27, 2014 02:50 AM
Jenna Dixon
Momentum Real Estate Group LLC - Marietta, GA
55 & Over | New Constructions | Horse Farms

Unfortunately, those maintenance items have a low ROI, what they do is preserve the value and add appeal for the buyer, ultimately decreasing the time on the market for the seller.  Maybe that's how the ROI should be calculated...in terms of fewer days on the market, lower carrying costs, etc.

Sep 27, 2014 02:52 AM
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!
That really strikes a chord with me Lenn. Seven out of ten Sellers I work with, want to recoup all of their investment for add ons up to five years old. It's like they didn't use them at all for five years.
Sep 27, 2014 03:36 AM
Carla Muss-Jacobs, RETIRED
RETIRED / State License is Inactive - Portland, OR

Buyers and sellers don't understand about putting "value" in . . . this is something that they should talk about with an agent before they make a move.  The $18,000 spent might be money down the drain for a number of reasons.

Sep 27, 2014 04:14 AM
Gene Mundt, IL/WI Mortgage Originator - FHA/VA/Conv/Jumbo/Portfolio/Refi
NMLS #216987, IL Lic. 031.0006220, WI Licensed. APMC NMLS #175656 - New Lenox, IL
708.921.6331 - 40+ yrs experience

Lenn Harley ... I don't know whether I should chuckle or scream when I see those HGTV shows that show not only a full return on any monies invested in improvements ... but EXTRA profit made from it.  Who are they kidding??  Buyers expect that a homeowner will have maintained their home .. rightfully so.  Will those improvements and updates increase the odds of selling and appraising out?  Yes ... but don't expect miracles regarding repayment on many of them ...

Great choice for a re-blog ...

Gene

Sep 27, 2014 05:38 AM
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

Debbie.  Right on all points.

Jenna.  Absolutely.  "Carrying costs" rarely applies when the seller is moving to another home.  Most folks need the equity to move anyway.  They have to live and pay for some place.

Paul.  HA!  BINGO!!  I'll never forget the seller who said, "We paid $40,000 for that addition and I want that much more when we sell.  Fat Chance.

Carla.  Absolutely.  I cringe when listing agents tell sellers that they have to do this and that to sell.  Fact is, square feet and amenities are the only thing of value.

Gene.  Of course, if the "improvements" are not well done, they may reduce the value.  I've seen that too.

 

Sep 27, 2014 05:59 AM
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Lenn, Gary make good points in his blog.  At best the return on upgrades are about 50%.  Kitchen seem to get that much while other upgrades could get much less.  If a homeowner is thinking of selling their property, they should make whatever upgrades they think they should early enough to be able to enjoy them before putting the house on the market.  Between the enjoyment the get from the upgrade and the increased price because of it, they then may realize full value between them.  But to expect a dollar for dollar return is unrealistic.  The only thing that brings that kind of value or more is a bucket of paint.

Sep 27, 2014 07:27 AM
Mike Cooper, Broker VA,WV
Cornerstone Business Group Inc - Winchester, VA
Your Neighborhood Real Estate Sales Pro

Lenn, I think return on investment is the one question I get from sellers on nearly every sale. They want their money back for improvements, but it doesn't always work that way. It would be nice if it did. More people would improve their homes before listing.

Sep 27, 2014 08:56 AM
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

Most improvements advance the sale of the home, not the price of it.

Sep 27, 2014 02:16 PM
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

George.  I don't know where folks get the idea that improvements add to value $ for $.  They do not.

Mike.  Indeed.  Improvements usually add to value but it depends on many factors and return on money spent isn't one of them.

Evelyn.  BINGO!

Sep 27, 2014 09:24 PM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good morning Lenn,

Your points are well taken. If sellers would just learn their home is a "work in progress." There are maintenance and cosmetic items. When these items are kept in check on a yearly basis when the consumer sells they will sell their home faster at a higher price plus reap the benefit of enjoying these items while living in the home.

Sep 27, 2014 10:09 PM
Gary L. Waters Broker Associate, Bucci Realty
Bucci Realty, Inc. - Melbourne, FL
Eighteen Years Experience in Brevard County

I remember through the years going into a listing appointment and a seller breaks out the spreadsheet...paid this for the house, added this 5 or 10 years ago so I want this much.  They fail to consider the benefits received through the years as well like tax deductions, a roof over their head and more.  Thanks for the re-blog!

Sep 27, 2014 10:53 PM
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

Dorie.  Indeed.  There's a world of difference between maintenance and deferred maintenance.

Gary.  That was the gentleman who paid $40,000 for the swimming pool and wanted $40,000 more than market.  Not going to happen.  Shucks.  In some areas a pool reduces the value.

Sep 28, 2014 03:08 AM