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Have Winnetka & North Shore Sellers Gotten Better with Pricing?

By
Real Estate Agent with @Properties

Yes!  If the long recession had anything to do with it - I would say that the majority of homes being listed on the North Shore now are more realistically priced.  In 2011, sellers were seeing huge discounts from their original list prices.  It was not uncommon to see them as low as 75-80%.

As you can see from this chart, the ratios have improved.  Kenilworth showed the biggest improvement from a dismal low of less than 82% to the current 92%.

Next is Glencoe which went from 85% of asking price in 2011 to 92% today.

Winnetka has improved from 87% to 93% of ask price.

And finally, Wilmette, the most steady and reliable of our villages when it comes to real estate sales, improved its ratios from 89% to 93%.

 

The recession took the bloom off the rose and while I can easily say there are still many overpriced homes on the market, the general trend is that sellers are motivated to price more realistically.  

 

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Specializing in homes for sale in Winnetka, Wilmette, Kenilworth, Northfield, Glencoe, Glenview, Northbrook, and Evanston.

Comments(5)

Norma Toering Broker for Palos Verdes and Beach Cities
Charlemagne International Properties - Rancho Palos Verdes, CA
Palos Verdes Luxury Homes in L.A.

That is good news for all.  It makes the market easier to work in by setting the right expectations from day one.  I've always thought proper pricing sets the stage for a healthy market.

Sep 30, 2014 07:37 AM
Margaret Goss
@Properties - Winnetka, IL
Chicago's North Shore & Winnetka Real Estate

Norma Toering - setting expectations for pricing is one of our most important jobs.  You're so right - you can't have a healthy market when prices are out of whack.

Sep 30, 2014 08:21 AM
David Saks
Memphis, TN
Broker / Industry Analyst

Nice post and great information. Please have a fine day ahead.

Sep 30, 2014 06:04 PM
Jane Peters
Home Jane Realty - Los Angeles, CA
Los Angeles real estate concierge services

That's good to see, Margaret. If they start pricing realistically from the outset then they will end up getting more than the "let's reduce it" scenario. May it long continue.

Oct 03, 2014 06:04 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Margaret

We have seen the same trend here overall. There are still some sellers who just still think prices should be higher than the market but most are being pretty reasonable.

Jeff

Oct 04, 2014 10:19 AM