How To Choose the Right REALTOR® to Sell Your Rancho Cucamonga Home

So, you’re thinking of putting your Rancho Cucamonga home up For Sale?  You want to know how to choose the right REALTOR®  to sell your Rancho Cucamonga home.  Selling a home can sometimes be a very stressful experience when you're not working with a knowledgeable experienced REALTOR® to guide you through the selling process.

A lot of Realtors tout themselves to be #1, when in fact you should be #1.  Even more Realtors boast about how fast they sold a house, but how much of the Seller’s money did they leave on the table in their haste to gain those bragging rights?

OK, you've read the hype, but you're ready to get serious.  What should you be looking for?  Well, here's 3 of the biggest concerns Rancho Cucamonga Sellers have:

1. Hiring an experienced REALTOR® that will make them a priority and their make their home appealing to Buyers without having to invest a lot of money into it.
2. How to price their home so that it sells quickly, but also nets them top dollar
3. Because the Seller pays the REALTOR® fees for both the Buyer and the Seller, they want to know how to ensure they are getting their money's worth when they select a REALTOR®.  

The following is a list of items to look for that will help take the stress out of selecting a REALTOR® to sell your Rancho Cucamonga home:

Experience
Experience doesn't just mean number of years in the business. Experience comes with how many homes a Realtor sells and how often they sell them. Each time a REALTOR® sells a home, they build negotiating skills and experience. Most successful Realtors have fine-tuned their negotiation skills after selling at least 30 homes. A REALTOR® that only sells 2 or 3 homes a year could have been in business for 10 years, but how confident would you be in their ability to market your Rancho Cucamonga home if they only sold 2 or 3 homes in 12 months. We recommend that you interview at least one REALTOR® that sells at least 12-20 homes per year (at least 1 a month) so that you can see for yourself what the difference is.

Knowledge
Does the REALTOR® know how to display your home so that it's appealing to a broad range of Sellers? Some Realtors suggest a professional stager to help you market your home so that it sells more quickly and for a higher price without spending a lot of money. Stagers also provide a 3rd-party perspective that can prove to be invaluable.  At the very least, the REALTOR®  should provide some suggestions on things that you could repair, move, change or highlight to ensure that your Rancho Cucamonga home shows in the best possible light.

Be sure to de-personalize your home.  Remove and box up all the items that make your home your personal sanctuary such as family photos, religious décor and such. Buyers want to visualize your house being their house – and it’s rather difficult for them to do that with all your personal items marking the territory as yours.

Marketing & Exposure
Statistics show that 92% of today’s Buyers use the internet in some way in their home search process and 50% of those Buyers use a mobile website or application in their home search.  Knowing these statistics you have to realize that your next Buyer is highly likely to come from seeing your Rancho Cucamonga home online.  That’s right…the Internet!  You have to have full Internet exposure and a Rancho Cucamonga REALTOR® that is internet savvy. You will probably want to interview 2-3 Realtors and find out

•  Do they have a mobile-ready website?  Is so, Check it out!
•  How do they follow up and respond to Internet Buyer leads
•  Can you find the REALTOR® on the Internet within the first 2 search pages

Google the REALTOR® to see if their site appears within the first couple of pages of results.

•  Google Rancho Cucamonga Real Estate
•  Google Rancho Cucamonga Homes For Sale

Are they there?  If they aren’t savvy enough to market themselves to be found on the Internet, then how can you trust that they can market your Rancho Cucamonga home to be found on the Internet by prospective Buyers?

Also, remember to view samples of the Realtor's marketing materials so you can see what their flyers look like compared to the other Realtors you’re interviewing.

Operational Support
It's important to meet with a prospective REALTOR® in their office and ask questions about how they operate.

•  Does the Realtor have the latest technological tools at their disposal?
•  Does the REALTOR® have the support staff they need to be highly productive on your behalf?  Do they have someone to take care of administrative tasks to free them up to spend time marketing your home and reaching out to prospective Buyers?

Once you find the right REALTOR® to sell your Rancho Cucamonga home . . . a REALTOR® that you trust, listen to their recommendations and follow their advice as much as you can.