Selecting a Listing Agent For Your Cobb County Home

By
Real Estate Broker/Owner with DRA Homes | Cobb County Real Estate GA BrokersLicense# 277342
http://actvra.in/4M7d

I'm not really sure what the criteria are that Cobb County home sellers use when selecting a listing agentSelecting a Listing Agent for Your Cobb County Home for their home.

Is it chemistry?  That "whatever" that just lets you know that you will get along...

Do you share some common interests or do your children go to the same school?

Did you list with your neighbor, friend, cousin, or other relative out of obligation?

Are you listed with the agent who agreed to the highest price for your home?

Did you choose someone that you researched on the internet? I'm guessing NO.

I have been a real estate professional for more than 10 years, over half of that as a broker.

I, and many other real estate agents, spend years trying to sort out the magic recipe for a winning listing presentation.  

We MOST SOME OF US prepare hours of research prior to the listing appointment.

Your chosen real estate professional should have a very clear marketing plan in place for every home that they list.

A comprehensive marketing plan SHOULD INCLUDE:

*showcasing your home in BOTH MLS services covering the Atlanta MSA
*high quality digital photography with a minimum of 25 shots in and around your home/ neighborhood
*a full and adequate written description of the features of your home (FMLS allows 578 characters in this field)
*inclusion of the complete details of your neighborhood amenities, HOA fees, property taxes, etc.
*recommendations on staging your property for sale (up to an including a referral to a professional home stager)
*high level internet presence through a personal website, listing syndication, blogging and social media
*timely review of your listing information, including photographs as they will appear to the public that requires your prior approval
*documented presentation of comparable properties that enables you to set a realistic price for your home

I'm not giving away marketing secrets here, this marketing plan really constitutes the bare minimum of what a Cobb County home seller should be looking for when selecting a listing agent.

This is what I have seen today while reviewing subdivisions and home listings for inclusion in my blog:

1.  8 blurry cell phone photos of a 3500 sq ft $390,000 home with a description readinSelect the Right Listing Agent for Your Cobb County Homeg: "upgrades throughout".  That's it.  Remember those 578 characters I mentioned?  This home has been listed for sale by the same agent off and on since 2010.

2.  Listings with no photos at all that have been on the market for months.

3.  A home listed since March that is still $25,000 overpriced.  I guess they're getting closer, they've dropped the price $20,000 over the last 9 months.  It's an adorable home that would have sold immediately, if it were priced correctly.

4. It's not just the number of photos or the quality of the photo. CONTENT matters.  A blurry picture of the bathtub lacks...well...everything!  Or how about a picture featuring the grass?  No, not the lawn or landscaping, but straight down at the actual grass itself.

When you are ready to sell your home, I would welcome the opportunity to help you avoid these common mis-steps.  

Selecting A Cobb County Listing AgentI will happily provide you with ACTUAL EXAMPLES of my work, including my marketing plan, links to my websites, blogs, social media, samples of direct mail and other resources that I employ to SELL YOUR HOME AT THE HIGHEST PRICE, IN THE SHORTEST TIME POSSIBLE.

Don't settle for less than you are paying for simply because you don't know where to look for a quality, professional, reputable, diligent, competent real estate advisor.

 

Recruitment Image courtesy of jesadaphorn at FreeDigitalPhotos.net

Hire Me Image courtesy of Stuart Miles at FreeDigitalPhotos.net

Posted by

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Jenna Dixon
Associate Broker
DRA Homes

Buy Cobb County Homes
JennaDixon@Outlook.com
(770) 374-4230

Fair Housing Act

DRA Homes - An affiliate of Maximum One Greater Atlanta Realty
5041 Dallas Highway, Suite 700, Powder Springs, GA 30127
Office Phone: 770-919-8825 ext. 318

 

 

 

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Topic:
Home Selling
Location:
Georgia Cobb County
Groups:
Atlanta Real Estate Q&A
North Georgia Real Estate
MetroAtlantaRealEstateProfessionals
Advice for Sellers
Cobb County Georgia Real Estate
Tags:
cobb county homes for sale
cobb county listing broker
selecting a cobb county listing agent
powder springs listing agent
marietta listing agent

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Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I went on a listing appointment today and I was pretty sure I had the listing before I got there, but I still prepared. (I was pretty sure because it was a former client's friend and she was there also) but I still prepared well for that appointment.

Dec 19, 2014 12:25 PM #1
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Debbie Reynolds
Platinum Properties - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

I like this Jenna Dixon and agree it needs to be a complete plan and not just pretty pictures. Great post. 

Dec 19, 2014 12:25 PM #2
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Noah Seidenberg
Coldwell Banker - Evanston, IL
Chicagoland and Suburbs (800) 858-7917

Hi Jenna, one needs a full rounded and complete plan and it includes experience and professionalism plus so much more. If you are going to put your Cobb County Home on the market you need to contact Jenna Dixon 

Dec 19, 2014 12:43 PM #3
Rainmaker
628,884
Pete Xavier with X Group Real Estate Advocates
Investments to Luxury - Pacific Palisades, CA
Outstanding Agent Referrals-Nationwide

A well presented listing plan is vital for the smart home owners of Cobb County.

Dec 19, 2014 12:52 PM #4
Rainmaker
1,032,409
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

Jenna, your plan is is comprehensive and well presented.  Professional photos and a strong an online presence are essential.  I find that sellers look for a personal connection and what you can do for them. They want someone who listens, understands, and responds to their wants and needs in a timely manner. 

Dec 19, 2014 04:19 PM #5
Rainmaker
2,346,102
Roger D. Mucci
Shaken...with a Twist 216.633.2092 - Euclid, OH
Lets shake things up at your home today!

You don't "horse" around when it comes to a listing presentation or being professional.....pun intended!

Dec 19, 2014 08:16 PM #6
Rainmaker
325,396
Jenna Dixon
DRA Homes | Cobb County Real Estate - Marietta, GA
Assoc Broker - Let's Talk Cobb County Real Estate

Tammy Lankford I can never imagine you as anything less than prepared!

Debbie Reynolds I am just astounded how many fail to provide even pretty pictures.

Noah Seidenberg thank you for the vote of confidence.

Dec 19, 2014 11:16 PM #7
Rainmaker
325,396
Jenna Dixon
DRA Homes | Cobb County Real Estate - Marietta, GA
Assoc Broker - Let's Talk Cobb County Real Estate

Pete X with X Group Real Estate Advocates, Huntington Beach, CA 714.459.2017 OCLister.com a good plan and accountability is vital.  Thanks!

Sharon Parisi Sellers need to take steps to ensure that the "promises" of a quality job are actually provided.

Dec 19, 2014 11:20 PM #8
Rainmaker
325,396
Jenna Dixon
DRA Homes | Cobb County Real Estate - Marietta, GA
Assoc Broker - Let's Talk Cobb County Real Estate

Roger D. Mucci I reserve the horsing around for the barn!  I had lots of fun this week with my boys.  But, for my sellers, I try to help them avoid a thrill ride when selling their home.

Dec 19, 2014 11:21 PM #9
Rainmaker
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Joe Petrowsky
Mortgage Consultant, Right Trac Financial Group, Inc. NMLS # 2709 - Manchester, CT
Your Mortgage Consultant for Life

There is a huge difference between average and extraordinary. Based on this post, this is the kind of service you give your clients.

Make it a great weekend!

Dec 20, 2014 01:53 AM #10
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Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

Jenna Dixon then we never need to see one another before 10 a.m.  I am NEVER prepared before 10 a.m.  I am so not a morning person.

Dec 20, 2014 01:53 AM #11
Rainmaker
325,396
Jenna Dixon
DRA Homes | Cobb County Real Estate - Marietta, GA
Assoc Broker - Let's Talk Cobb County Real Estate

Joe Petrowsky thank you!

Tammy Lankford we all have our limitations.  I am a pretty slow starter, coffee rules my mornings!

Dec 20, 2014 02:29 AM #12
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Dagny Eason
Dagny's Real Estate - Wilton, CT
Fairfield County CT, CDPE Homes For Sale and Condo

Jenna Dixon that's a fabulous listing presentation list!    Well done!

Dec 20, 2014 09:52 AM #13
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Jenna Dixon

Assoc Broker - Let's Talk Cobb County Real Estate
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