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WHY ARE YOU REALLY IN REAL ESTATE?

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Education & Training with Performance Development Strategies

Why did you become a Real Estate agent?  Or, for that matter, why did you choose your business or profession?  Why does it really matter anyway? Maybe you heeded the Nike slogan “Just do it!”  In my previous blog READY, SET, GO...WAIT I talked about procrastination.  If nothing is working maybe there is another reason.  PASSION.

I was recently working with a Westchester County NY coaching client on his business development. He was struggling with his growth and was having trouble getting his team on board. He was having a hard time accomplishing the objectives that we have worked on together in his plan. These were the goals that he had established in previous sessions.Why are you really in Real Estate? After failing to complete some of the tasks we had outlined from our previous meetings over several weeks, I asked him these questions, “Why did you set these goals and if was important why have you not begun to execute on what you set out to do?”

He responded that that was a very good question. He then went off onto a tangent.

In our next session we discussed getting others to get on his bus. By now it was becoming clear to him that that they were not on the bus because they did not know where the bus was going. This is a major problem. If you don’t have passion for your business then you shouldn’t expect others to have passion.   We needed remove this obstacle before moving forward. We started with his dream inventory. I asked, “Why are you in this business and what do you want to get out of it?” With time and discussion he had the answer.

He had started the business when he left the corporate world and thought that he would enjoy having a retail business. But, in reality, the economy had created this opportunity and he felt perhaps he did not have real passion. He felt that his staff could probably read it on his face. I certainly could. Therefore, his answer was that he did not have the passion and his stress was stronger than his motivation to do what was needed to be done to make it a success.

Here is the take away. If you do not really want something, then you probably will not do what is needed to obtain it. You need to have passion for it. Try not to kid yourself but be brutally honest. In the case above, the client moved on. Evaluating his passion brought him clarity and saved him thousands of dollars and who knows how much time pursuing something he did not really want.

 Become Successful

 If you are stumbling at something or failing to take the steps necessary, ask yourself “Why did I want to do this and what do I like about it?” There are two possible outcomes. If you cannot answer these questions it may be best to move on. On the other hand, you may remember what motivated you in the first plan and rekindle your passion.  See a similar blog on our website titled WHY DO YOU REALLY WANT TO DO THIS?

Could you use some help to take the right action for you?  

 

Free Consultation.

 

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PDStrategies.net

Armonk, NY
Port Saint Lucie, FL

(914) 953-4458
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Grant Schneider,
CBC, SPHR, SHRM-SCP*

*Certified Business Coach,
Senior Professional in Human Resources

President, Founder
& Leadership Coach

About Me

 

Comments(5)

Conrad Allen
Re/Max Professional Associates - Webster, MA
Webster, Ma, Realtor

Hi Grant.  It is amazing how management get's it wrong so often.

Dec 28, 2014 07:54 PM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Conrad - yes indeed.  That is  correct.

Dec 28, 2014 08:44 PM
Joanna Cohlan
Fresh Eyes For Your Home - Chappaqua, NY
Designing, Decorating & Staging Westchester Homes

So important that leadership defines the plan and helps draw the map so that everyone knows which direction the bus is heading.  Have a great 2015 Grant!

Dec 28, 2014 09:52 PM
Lottie Kendall
Compass - San Francisco, CA
Helping make your real estate dreams a reality

You got right to the crux of the matter, Grant. One has to know the "why."

Dec 28, 2014 11:50 PM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

 Joanna - yes as long as the driver really wants to drive.

Lottie - yes, why is more important than how.

Dec 29, 2014 05:50 AM