All Methods of Marketing Work When Executed Properly

My previous Broker told me before implimenting a new marketing plan to make sure and have the funds for a year set aside.  She said not trying it out for at least a year was wasting my time and money.  I have always remembered this.

I don't know if I could say that.  I guess it boils down to ROI and return on time

Barbara a very informative post and one that will assist us in knowing how best to market properties.

Barbara Todaro nay-sayers are the ones who just want to doubt anything and everything!

And that's why I avoid using 'but'.....

If anyone knows all forms of marketing work, it's you Barbara Todaro.....and you and your team have the track record to prove it too. 

Direct mail is a proven method that can be very effective. It is a long term marketing solution though and not an overnight success many times. Or maybe I should say it is a progressive success. the more consistent you are the better the results. Great post Barbara.

Attractive to the recipient - means people will call. Your call to action works & other agents comments don't.

I'm good at this also & there are so many nay-sayers I don't bother anymore. What I'd like to point out is if you send junk - you don't get any response. You are not sending anything of value so who's fault is that?

Marketing is so important. I tell sellers that I am here to market the house. .. very different from 'selling' it --got to generate interest first!

Always have to attempt your best at something, especially if you are just trying it out. 

Just because the internet provides such a powerful marketing base doesn't mean we should just ignore the past tried and true methods. Everyone still checks their mail and you can always impress a potential client with a well written introduction from the heart. Great article Barbara!

Mike & Alena Smith RenoHomeSale

it works for me and has for 25 years.   direct mail is a well established science and we have data that most marketers would kill for.  

Hi Barbara - if I was into sports analogies, I'd say you hit this one out of the proverbial park.

Hi Barbara: Great post as it is aligned with my goal this year. Consistent mail outs. I sought the assistance of my son who is also preparing himself to get a license.

We have a 70% chance of getting the client on the first try. So, we need to make our first impression count.

Thank you Barbara!!!!:) You ROCK!

Whether you market yourself on the internet, distribute postcards and flyers, and door knock, the returns are unsure. Too many motivational speakers say do this, do that but those marketing techniques are effective on a given period and the healthy status of the market itself. There is no quick solution and spending all your time and expenses on all those techniques will drag down you pocket deeper than expected. It is good when the windfall comes earlier than later. Additionally, the one technique that is more productive is plain referral from friends and relatives which comes either in the dark of the night when you least expected it.