Online
businesses play a vital role due to increase in the
number of internet surfers all over the globe. You can notice that the
usage of
internet is becoming very huge even in some of the small and developing
countries. Therefore,
owning a website
is necessary for any business in this modern scenario. Nevertheless,
merely
having a website is not enough to produce good amount of revenues and
profits.
Based on the recent research more than 70% of the web traffic all
across the
internet is just coming through the search engines. This is because;
search
engines are internet venues where billions of people can gather vast
information. So, if you’re looking for splendid web traffic
then you have to
improve website ranking on most of the popular search engines. Some of
the
eminent search engine giants are Google, Yahoo, Ask, MSN, Live etc. Keeping this fact in mind,
I have explained
“magic bullets" to blossom your website rankings in an easy
way.
There
are plenty of things to improve your
website ranking, but not in a rush.
Search
engines love new
& quality content
- In
general, most of the search engine algorithms provide high ranking
while
indexing the websites when the content is often updated.
- While
updating your site with appropriate information, try to use primary and
secondary keywords within the first paragraph in your page content.
- Make
sure that your site should have a good opening paragraph. This
paragraph will
elucidate what your site is about to new readers with the key phrases
that you
want to focus on.
Pick
good
keyword / phrases
- Though
the content of your website plays a major
role, it is not enough to improve website ranking. To make your content
familiar and achieve quality web traffic, you need to have a lot of
knowledge
on SEO. So, the preliminary step is to research and analyze, the
keywords /
phrases that your target audience are widely using on the internet
while doing
web searching. Because, if your website has a very rich content with
jam-packed
of those keywords then obviously you will have a chance to improve
website
ranking on any search engine.
- And
also, try to include right keywords in the
right places within your web page such as META tags, page title, copy
page and
file names.
Keyword
density
- Keyword
density is nothing but how often a particular keyword occurs in your
content.
Your choice of words in the content should be within the limit. Your
site may
be banned by search engines, if you repeat the same word over and over
or
making text hidden.
Linking
to directories and other sites
- Submit
your site to
search engines and ad sites to gain top ranking to your site.
- Another
importance task is to boost your website traffic, link your websites to
as many
directories as you can. Ask your buddies, strategic partners and
acquaintances
in order to place your site’s URL link on their websites. Top
sites like Yahoo,
Google, MSN etc. will especially rank the significance of its sites by
the
number of sites linked to it.
Research
- Learn from your competitors by visiting their sites what they have set up. Search for the competing keywords/phrases, go to the top few sites with better page rank and analyze what works, what does not and what they have done differently to boost their site than yours.
Additional tips
- It’s
better if your site has an individual section for Forums, blogs,
reviews, FAQ’s
Q&A and Interviews. Get some experts for each and every section
and write
fresh content on a regular basis.
It
is quite necessary to check the performance of your site in all of
the search engines regularly. Most
effective step is to keep repeating the above tips, so
that you can improve further and maintain your quality web ranking.
Keep it in
mind; Repetition is the crucial way to triumph.
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