In a similar topic to my most recent post, I want to explore for you some reasoning behind accepting an opportunity to professionally stage a home.
Let's say I get a request to professionally stage a home that has been on the market for 120 days. The asking price is on the high side of average, but still reasonable. The home owners are not in a crunch to sell, and the Realtor is fearful of losing the listing contract due to length of time on the market.
As a professional stager, I can choose to accept the job or or not.
One of the things that I might consider would be how it might affect my success rate. But I need to educate home owners and real estate professionals so they realize how misleading "success rates" can be.
For instance, if a home owner has staying power, should I penalize them by refusing their business? Or perhaps a home owner is interested in enhancing their lifestyle while they put their home on the market. Should I just refer them to an interior designer? And what about boosting the market conditions? Here, in a small town, by helping home owners through professional staging services, we are able to turn listings over much more quickly (and sometimes at a higher value), thus generating improved market conditions for the whole community!
By accepting the opportunity to professionaly stage the home, I am not only helping the homeowner to show their home with more appeal, I am also helping the Realtor to offer a valuable service that increases interest and buzz among other realtors which generates more opportunities for marketing. I am also helping the Realtor to show the home owner that they are making genuine efforts at selling the home. Finally, I am enhancing the entire housing market conditions. As someone who cares about more than just my success rate, I am privileged to help an entire community!
I am a proud member of the Central Arkansas real estate market, and I would love to help you sell your properties!
To learn more, please visit www.ArkansasStagingPros.com
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Staging does make a difference! Often times after the home is staged the homeowner is surprised at how nice their house really is!