Cross Marketing Consortium Launched to Help Women Recession Proof Their Companies

The International Virtual Women’s Chamber of Commerce is pleased to announce the formation of WomenPartner International to facilitate lucrative cross marketing partnerships, both online and offline, between local business and professional women whose company does one thing - helps women INCREASE their business revenue.

It is a cross marketing consortium for seasoned women who want to fast track their company sales to the million dollar range in five years by leveraging the client base of complimentary companies.  Companies will spend less time and capital on marketing while increasing their profits and strengthening their county’s women in business market by cross marketing.

A core group of 10 partner companies from each state, Canada, and the UK is being recruited to seed WomenPartner International.  The core partners will form WPI’s Executive Board.  We are looking for women who provide:

• Marketing
• PR
• Accounting
• Event planning
• Business funding
• Advertising
• Business development
• e-Business consulting
• Organizing
• Business coaching

We plan to make them the “go to” people in their state for business assistance to ride out the recession. They will be able to service each other’s client base and serve as a local resource for their women in business market.

Carefully constructed sub cross marketing clusters comprised of women who need the products and services provided by the core members will be developed for each metro area.

An example of a cluster: 10 women who provide beauty, health and fitness services (day spa, fitness club, hair salon, cosmetologist, plastic surgeon, gynecologist, etc.). They will service each other’s client base as well use the services of the core state group to market, advertise, promote, provide growth capital and more so they can increase their revenue.

The goal is to recession proof our companies while we help other women recession proof their companies.

By the time WomenPartner International is completed, its partner companies will have key contacts in 650 metropolitan areas in the US, UK, and Canada. Women will be able to create cross marketing partnerships throughout their state and then expand into other state metropolitan areas to strategically grow their client base.  For more information, visit http://www.womenpartner.com or contact jerrilynnbthomas@ivwcc.org.