In the world of being a REALTOR, Stager, or any service professional, so many of these types tout how much they know. They illustrate that they sell the most homes, been in the business ten years, have lived in the area their whole lives, are tough negotiators, have an artistic flair, whatever...
Guess what? People really don't care. You are being a
LITTLE MISS SMARTY PANTS
The key rule in defining the benefits to people is tuning into radio station WIIFM or what's in it for me? Wrapping up this thought always remember this phrase:
PEOPLE DO NOT CARE HOW MUCH YOU KNOW UNTIL THEY KNOW HOW MUCH YOU CARE.
It will serve you well to heed this advice.
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