Getting Widgetized

RISMEDIA, April 1, 2008-Old Republic Home Protection (ORHP), a provider in the Home Warranty industry, has announced an exclusive Home Warranty partnership with TheListingWidget.com. According to the company, TheListingWidget.com is an innovative marketing tool for real estate professionals, designed to assist them in getting more listings through the use of address-specific websites, and creating powerful referral sources from their clients.

Jim Charlesworth, manager of sales and marketing development at ORHP, said, “We’re excited about this partnership because it furthers our commitment to be a solid e-commerce resource for our customers, the real estate professionals who use Old Republic Home Protection warranty products. The ListingWidget.com is an easy-to-use resource which gives our customers a distinct advantage in the marketplace.”

National Association of Realtors studies show that almost 77% of all home buyers begin their search on the Internet, looking for both properties and an agent to represent them. By partnering with a local Old Republic Home Protection Account Executive, the company says that real estate agents can receive a discount on high-visibility, address-specific websites for their listings - websites that are specifically designed to be retrieved by Internet search engines. This tool raises the marketing level of their listings above the noise, clutter and expense of traditional advertising, and allows the agents to market directly to today’s Internet-savvy searchers.

“Not only will our customers be able to purchase discounted address-specific websites for their listings, but they can also expand the marketing of their listings by using other listing tools that TheListingWidget.com offers, such as Broker-to-Broker eFlyers, the Agent Feedback System on listing price, and Unlimited Virtual Tours,” stated Charlesworth. “And TheListingWidget.com also translates into nine languages at no additional cost. I know our customers are going to be as excited about the tremendous potential of this partnership as we are”

For more information, visit http://www.thelistingwidget.com and www.orhp.com.