Four Essentials of Persuasion
“To be persuasive we must be believable.
To be believable we must be credible.
To be creditable, we must be truthful.”
Helmut Walters, Author
As I see it . . . . . . .
Four essentials of persuasion
Persuasion is the oxygen of . . . . life and business.
Without persuasion business crease to exist . . . . relationships would not be formed . . . . In all likelihood we would still be living . . . . under a tree or in a cave.
Persuasion is the gentle art of influencing a person in making a decision. To see a difference point of view . . . . and listening to another person’s opinion.
There is a big difference between . . . . persuasion and manipulation.
Persuasion is the gentle art of helping a person going from point A to point B. A professional persuader creates win-win situations. Develop a strong business base for ongoing business relationships that leads to future referrals.
Manipulation creates a win - lose relationship and is a strong arm tactics used for the personal gain of the person applying the tactics. There is almost no business relationship formed . . . . or no likely future referrals.
The four essentials of persuasion
1. We have to be believable . . . .
2. We have to be seen as trustworthy . . . .
3. We have to be seen as person of values . . . .
4. The person has to believe that you have their best interest in your heart . . . .
The person that masters the art of persuasion . . . . is able to help the people that they come into contract with. Many times helping people to make a decision that they want to make . . . . but are unable to do without help.
The four essentials of persuasion . . . . is a soft selling skill with high impact.
©2015 Lou Ludwig Motivational Power Quote, Sales and Management Consultant, Success Coach, Speaker, Trainer and Author
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