Do you know how your customers want to hear from you? Here's a general answer.

Here are some interesting stats on how most business folks say they prefer to receive information and marketing using custom content.

 Soooo, those of you who use Melissa Marro's newsletter service - kudos!! You're already providing what roughly 70% of business people say is the way they prefer to hear from you.

For those folks that entered the RESA competition wherein they had to write a long-form case study - kudos! You're already ahead, with something in hand that 50% of your business audience wants to read.

Blogging.... we-ll, is 30% enough?  Y'all tell me.  I like it.  I LOVE reading what you all write.  I don't Twitter or  have a pretty blog that I maintain.  I have this blog fed onto my website, I am struggling with FaceBook, with a lot of "friends" and no tangible measurables as yet and I have a community at Ning - which I was told to do by Jeff Herring and don't understand at all!!!!

This chart above came from some smart, stimulating girls called The Blog Squad.  Their free stuff is really excellent value, insightful and fun!  I long to mentor with them.  So far, I've only bought a teleclass with Mari Smith about marketing on Facebook.  While I understood all that Mari said when she said it, I have yet to figure out how to implement it.  (But this happens to me all the time with tech-sperts - Brad, Maureen Henry, etc.)

Ya know, if I wasn't so darn busy staging all the time.... <grin> Thank you, God, for a season that's hubble-bubbling along very nicely.

-----

Juliet Johnson serves the luxury real estate market of suburban New Jersey with high-end, super-professional home staging and strategic marketing techniques.