Gas prices in Mora went from $3.35 a gallon to $3.45 pretty much overnight.  Even though I thought it was bad when it hit $3.35, for some reason seeing the new, higher price today felt like major defeat.  It began to stir many thoughts about how to save money, conserve more, and continue in real estate with costs rising so drastically.  So here are some thoughts I've come up with.

  1. Make sure my buyers are preapproved - BEFORE I show them houses.  I am guilty of this, as many other agents are.  Especially coming out of an era where pretty much anyone could get financing, this has become far more important to me.  In a rural area, I don't want to be driving 30 miles, 60 miles, or more without knowing for sure that my buyers can perform.
  2. Screening buyers.  Have you ever gotten a call on your listing and have a preapproved buyer, but then get there and find out the buyer wants a wooded parcel, or a contract for deed, or something that just isn't happening with the property you're showing them?  I'm doing my best to avoid this by more pictures of my listings, more descriptions, and talking to clients more when they call on a listing I have.
  3. Eating cheap - while supporting local charities.  Okay, I admit it, I LOVE brats and would be doing this no matter WHAT gas prices are, but I find that I can't supply myself with a cheap lunch like the brat stand at the local grocery store can.  It's run by local organizations that are trying to raise money, so I'm giving money to the community at the same time.  What a win-win situation!
  4. Searching for new ways to advertise.  I'm slowly leaving the newspaper advertisement world.  Prices continue to rise with the cost of gas, and even though I wasn't getting calls from those ads anyway, I find myself searching for tons of low cost ways to advertise on the internet to make up for the lack of advertising I'm doing in print.  It's helping!  
  5. Long days, focused trips.  If I have to drive a ways to show a property, I immediately plan out other tasks I can do while in that area.  I no longer just get in the car and run here there and everywhere.  If I'm driving 30 miles east, I find everything I can or need to do in that direction and get it done.  I check on all listings in that direction, drop off listing flyers in the area, do whatever I can to promote my business in that area on a regular basis.

There are more things, but these were some of the biggest changes I am making or will be making to try to conserve gas and keep my costs down.  What changes are you making, if any, now that gas is skyrocketing?

 
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14 Comments on How Gas Prices Are Making Me A Better Agent

APR
17
2008
lol, that is an awesmoe sign you got there. It's so true about high gas prices.. makes you really careful about putting people in your car..
10:47pm • #1
3 Featured Posts
Cheese brats rule!  Summer is here and I can't wait to barbecue!  Great ideas and things we should all be doing anyway.  Check out my blog about Single Property sites as an advertising option.  I'll be putting up a list of Single Site website providers later tonight.
10:49pm • #2
281,906 Points 13 Featured Posts Outside Blog
It's $3.58 in South Florida...yikes...I don't want to drive...anywhere...glad I have a home office.
10:51pm • #3
281,906 Points 13 Featured Posts Outside Blog
It's $3.58 in South Florida...yikes...I don't want to drive...anywhere...glad I have a home office.
10:51pm • #4
8 Featured Posts

Christopher - Isn't that the truth?  I always felt mean for making my buyers get preapprovals before, but I have to think about my financial well being now!

Bo - Ohhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhh cheese brats are my favorite! mmmmm....

Karen - That's another thing I've begun doing without even realizing it at first.  I'm working from home a lot more to save the gas money of going to the office!

10:58pm • #5
Just another expense we have to endure to try to do our jobs and satisfy the customer.
10:58pm • #6
Step away from the newspaper...it is wayyyyy too expensive!!!  Good idea getting them pre-approved first...if they dont want to do that, they arent really that serious at this point in time!
11:03pm • #7
8 Featured Posts

Fernandina - The hard part is that so many of our expenses aren't considered by others.  Signs, cards, gas, stamps.... it all adds up - FAST!

Jeremy - It's outrageous anymore!  I can't believe the amount of money you can go through in newspaper advertising!  And very true about them being serious... I just have to keep telling myself that!

11:08pm • #8
Great ideas here!  The need for efficiency certainly can make us better realtors!  Good article!
11:46pm • #9
APR
18
2008
2 Featured Posts

With the costs of doing business rising we need to make sure that we are using our time and money in the best way possible. I simply am making full use of the time in my vehicle by running errands etc when I go out to meet clients at properties.

Best,

Scott 

2:17pm • #10

Saving money by getting people pre-approved before you show them a home. Hmmm that's a great idea? Could you recommend a good lender?

9:12pm • #11
Hit Router
Love your gas sign! Great post too, but I gotta ask....what is a brat? Or a cheese brat? Must be a Minnesota thing?
9:26pm • #12
1 Featured Post
Joslyn - We were just talking about this issue earlier this week.  We were picturing a little jar on the dash and charging buyers $1 per house for gas - probably not the best business idea, but pre-approved buyers sure makes great sense.  Spending time with them up front is helpful in determining their wants and needs - before getting in the car.
10:46pm • #13
APR
19
2008
8 Featured Posts

Richard - Thanks!  We can't help it, it affects us a lot in this business!

Scott - Me too!  Like when I have to show a property in Finlayson, I go through Hinckley and stop at Taco Bell!

Oh, you said ERRANDS.

Well, I do check the Hinckley newspaper ads and then stop if there are really good deals.... :)

Shawn - A good mortgage lender?  In Minnesota?  I'll have to think about that.... OH!  I know!  Angie Gerhardson!!!!!!

Nancy - What?  It's like a hot dog!  You know, beer brats, cheddar brats... are you telling me that you don't have brats out there!?!?!?!?!  I can't even imagine...

Lynn - I like your idea!  It reminds me of this garage sale I went to once, where the owner had an old coffee can out with a hole cut in the top, and it said "donations for my electric bill".  HAHAHAHAHA.  I stared at it for a minute, and said "You know, I spend a lot of time trying to figure out how to pay mine...."

8:02pm • #14

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Joslyn Panka Solomon - Mora Minnesota - Minnesota's One Way Ticket to SOLD!

Mora, MN

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Address: Mora, MN, 55051

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