5 Things I’m Most Thankful For
That Have Impacted My Real Estate Business
As a Realtor for 22 years, I’ve seen this business go through many stages: ups and downs - super highs - droopy drops – a full Team – working SOLO – a desk piled high with Things to do when I find Time – a cleared desk waiting for my next project (okay, so that’s a very rare moment) – too much work and not enough time – crisis management moments – oh the list goes on and on.
Sometimes I’ve had to ask myself, “Why did I decide to be a Realtor?” The truth is, I married into real estate – it was not my chosen career – Today, however, I was challenged to share 5 Things I’m Most Thankful For that have impacted my real estate business on a daily basis … today … now, in 2015.
So here goes (please note these are not in any particular order):
- Social Media: I start every morning on-line and throughout the day (time permitting) sharing and/or responding to personal and business posts – positive, uplifting, challenging, life-building, some humor, and always encouraging growth – Facebook, Twitter, LinkedIn, Pinterest, Google+ … I will add ActiveRain, RESAAS, HomeAdNet amongst other Realtor Forums
- My Clients: (past and present) – Testimonials and Referrals – Ratings and Reviews -- My business continues to grow because of happy customers who are my Raving Fans!
- My Office Systems: Over the years I’ve continually fine-tuned all my daily To Do’s into systems that help me stay on track with daily prospecting, follow-up, data-base management, marketing projects, plus making sure all my projects are on track. I don’t like surprises that throw me into a tizzy (whirlwind)
- My Husband: Not sure how I could do what I do every day without the help of my help-mate, Ron. He is semi-retired and takes care of most of the domestic tasks around the house and office – some call him Mr. Mom – from cleaning, cooking, laundry, yardwork, shopping, and fixing my computer when it goes on a binge, to playing Mr Fix-it for minor client issues, taking care of special deliveries, putting up/taking down signs and lockboxes as well as keeping my flier boxes filled. Oh and when my clients need me to be in more than one place at the same time, he has shown properties and sat in on a number of closings.
- My Websites: Everything we do in real estate to brand ourselves (signs, sign riders, business cards, fliers, advertising, promotional items, hats and clothing, letterhead, blogs, social media sites, virtual tours, calendars, phone messages, newsletters, emails, drip campaigns, etc.) should direct consumers to our website(s). I have more than one because each one offers different things of interest to different people. A blog keeps people coming back to see what you are up to. I have IDX technology on my two of my websites so when a buyer (or seller) visits they can search all available properties in my MLS. I Feature my own properties, and do a stand-alone site for each listing as well as a You-Tube video and slide show presentation making sure all my listings are well promoted. I also have a video presentation detailing community information for anyone thinking of relocating to our area, as well as a personal video About Us and how we can serve all their real estate needs. The idea is to make my site a one-stop shop providing real estate information in general and about my niche market – the goal is to keep consumers on my site – to stay, search and to contact me when they are ready to buy or sell. The best part about a good running website is that it works 24/7 … it works tirelessly, doesn’t call in sick, and never asks for a raise.
When you are ready to Buy or Sell in SE Wisconsin – Kenosha, Racine, Walworth or Milwaukee Counties – give us a call at (262) 657-1171.
Diana Dahlberg, Broker/Owner/Realtor/ABR/ePro
1 MONTH REALTY - Serving Southeast Wisconsin since 1994
5703 Springbrook Road - Pleasant Prairie, WI 53158
(262) 657-1171 Office - (262) 308-3563 Mobile - (262) 721-0206 E-Fax
Comments(57)