It's that time of year again. Thanksgiving, Christmas and all the other Holidays that are what real memories are made of. Kind of.
Each year I get a dozen or so Holiday cards in the mail. They bring happiness to my heart when compared to the countless spam emails I get from companies wishing me a Happy Thanksgiving. If you can't say it in person or in the form of a card or "personal email" then do yourself a favor and don't pretend you touched all your friends, colleagues (because they may not be friends) and your clients by blasting them with stale and cheap template Happy Thanksgiving.
It doesn't work and it touches no one. The lonely probably don't even open it.
It's like offering a homeless man a book to read instead of a cheeseburger. It's like telling your kids they don't need to see a firework show in person when they can watch it on television. No, it's like sitting on the couch with your kids and texting, "I love you" instead of saying it where they can hear you.
Don't make your feelings look cheap this year.
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