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Niche Market The Rome Way

By
Real Estate Broker/Owner with HomeRome Realty 410-530-2400 311291

 Niche Market The Rome Way

 

Most people, following me know I love selling unique properties.

So unique that other agents won't take them on. They may be homes that have been on the market for a long time.

The more unusual...the more exciting for me.

So I will continuing this niche for 2016.

 

Bring on buyer specific homes.

Bring on historic homes built in the 1800's.

Bring on the contemporary architecture. 

Bring on the rancher with no basement.

Bring on the over improved house. 

 

 

Everyone knows Maryland likes  "clone-onials". Maryland buyers want a 4 bedroom brick colonial with side loading garage in a "nice" neighborhood and "good" schools. These homes sell quickly year round, in any market and are considered a "good safe" investment.

These are not the home that I find exciting.

 

 

 

 

Contemporary Margaret Rome 410-530-2400

Above is an example of a unique HomeRome property.

This fabulous contemporary was one of my favorite and one my most challenging sales. Sitting on 28 acres which could not be subdivided, this home  used to be an ostrich farm.

  Seven  cantilevered decks and a total square footage of over 5000', it was a bit far out.  Custom built white cedar and an abundant amount of glass...this was an architectural contemporary gem!  There were 17 foot  soaring ceilings, 2 wood burning fireplaces and just too many windows to count. A real unique buyer specific home.  This was so much fun for me.

 

Continuing in 2016 with this theme, I plan to blog about the following.

 

1- How To Sell A Unique Home

2-Is That Unique Home Going To Appraise

3-How To Choose An Agent For Your Unique Home

4-How Will You Market My Unique Home

5-Using Radio To Help Sell Your Unique Home

6-How To Find That Right Buyer For Your Unique Home

7-Print Media For Your Unique Home

8-Blogging For The Unique Home 

9-Who purchases Historic Homes

10-Who Is The Contemporary Buyer

11-How To Find And Attract Unique Sellers

12- Your Home Is So Unique-You Need Margaret Rome

13-What Makes Your Home So Unique

14-All Homes Have Something Unique

15-Can You Afford To Sell Your Unique Home

16-Finding The Unique Home For The Buyer

17-How To Highlight The "I Don't Like Feature" 

18-How To Photograph The Unique Property

19-How To Find The Right House For Buyers With Different Needs

20-How To Put A Too Late Sign On An 'Unsalable' Listing 

 

 

Niche Market The Rome Way

 

Margaret Rome 410-530-2400

Posted by

Margaret Rome
HomeRome Realty
Broker/Owner/Realtor®

Baltimore, Maryland


Sell Your Home With Margaret Rome

Radio Host ALL ABOUT REAL ESTATE
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Author: Real Estate The Rome Way

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(410) 530-2400
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Troy Erickson AZ Realtor (602) 295-6807
HomeSmart - Chandler, AZ
Your Chandler, Ahwatukee, and East Valley Realtor

Margaret - You are certainly already an expert at selling unique properties. What a great niche, and I know continuing this by focusing on blog posts about unique properties will only send more business your way.

Jan 15, 2016 02:42 PM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Troy Erickson Thanks so much for the kind comment and encouragement.

Jan 15, 2016 02:54 PM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

I think 80% of true success is about a niche market in the 8020 rule sense. Good luck with everything as per usual!

Jan 15, 2016 03:32 PM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

Troy's right to encourage you. You're such a motivator and another level when it comes to the stuff of dreams and houses!

Jan 15, 2016 03:33 PM
Margaret Rome Baltimore 410-530-2400

Thanks so much Laura Cerrano 

Jan 16, 2016 09:45 AM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Laura Cerrano Always good to see you. Wishing you the best in this New Year!

Jan 15, 2016 03:35 PM
Roger D. Mucci
Shaken...with a Twist 216.633.2092 - Euclid, OH
Lets shake things up at your home today!

Unique Homes.....sold by a Unique Lady.....The Rome Way.

Jan 15, 2016 06:58 PM
Margaret Rome Baltimore 410-530-2400

Roger D. Mucci This unique lady is thinking about your first day without the old job.

Jan 16, 2016 09:44 AM
Women of Westchester Working Together
Women of Westchester Working Together - West Harrison, NY
Women helping Women get ahead

That is a cool home, Margaret.  I love seeing unique homes like that.  You have a special touch to get those babies sold and it sounds like you have a good marketing plan to go along w/ it.

Jan 15, 2016 07:01 PM
Margaret Rome Baltimore 410-530-2400

Women of Westchester Working Together  I love working with these special homes.

Jan 16, 2016 09:43 AM
Sandy Padula & Norm Padula, JD, GRI
HomeSmart Realty West & Florida Realty Investments - , CA
Presence, Persistence & Perseverance

Margaret Rome, Baltimore Maryland That listing would certainly have been one I would have previewed even if I did not have a client buyer in the 'wings'.

Jan 15, 2016 07:37 PM
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Good morning Margaret. All I can say about your market is: "When in Rome"! Enjoy your day!

Jan 15, 2016 08:18 PM
Margaret Rome Baltimore 410-530-2400

Wayne Martin Thanks for stopping.

Jan 16, 2016 09:40 AM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

That is a great plan for your continued success! I would have LOVED to have seen that ostrich home!

Jan 15, 2016 09:16 PM
Margaret Rome Baltimore 410-530-2400

Kat Palmiotti I will try to find more photos for you.

Jan 16, 2016 09:39 AM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good morning Margaret Rome, Baltimore Maryland ,

I love your niche of selling unique homes! You have a wonderful road map outlined for success for 2016!!

Jan 15, 2016 09:21 PM
Margaret Rome Baltimore 410-530-2400

Dorie Dillard Always good to see you. Thanks for your encouragement.

Jan 16, 2016 09:36 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Margaret, that IS a unique home that even comes with ostriches?   How long did it take to sell?   You have a fun niche!

Jan 15, 2016 10:01 PM
Margaret Rome Baltimore 410-530-2400

Joan Cox no ostriches but these were found on the property. They are really big...but hard to tell here.


  Ostrich eggs


It took almost  year to sell with lots of showings.

Jan 15, 2016 10:27 PM
Andrea Bedard
Thompson Company, REALTORS® 240.593.2860 - Silver Spring, MD
Fluent in Real Estate & German, M.A. ABR ASP CIPS

I wouldn't mind at all if I never set foot in another cookie-cutter home again. I agree with you, unique is so much more fun and, well, you know how much I adore vintage homes. 

Jan 15, 2016 11:34 PM
Margaret Rome Baltimore 410-530-2400

Andrea Bedard  But...Cookie-cutter homes do sell!

Jan 16, 2016 09:34 AM
Karen Fiddler, Broker/Owner
Karen Parsons-Fiddler, Broker 949-510-2395 - Mission Viejo, CA
Orange County & Lake Arrowhead, CA (949)510-2395

Great niche for you....and I know whatever you do will be successful. BTW, yes, let's talk about a netword for helping those who have lost spouses. 

Jan 16, 2016 02:35 AM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Karen Fiddler, Broker/Owner Let's plan to discuss this network.

Jan 16, 2016 09:34 AM
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

Margaret, There are likely very few people/agents that would know how to market such unique homes. You certainly have created a nice niche market selling unique homes. 

 

Jan 17, 2016 03:04 AM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Kathleen Daniels It has to do with the love and challenge of the unique properties. I find new homes and homes in a development boring. 

Jan 17, 2016 07:53 AM