Some homes are more taste specific than others. Unfortunately, no matter how well done, it narrows down the buyer pool.
As a Stager it is my job to give suggestions that broaden the home's appeal.
Buyers are looking for spacious rooms for the size of home, lots of natural light and storage.
Natural light is an important factor. It shows off the features of the home and makes it feel comfortable. Buyers don't want to live in a dark cave. 
Removing heavy window treatments can let in light. Blinds should be open or tilted slightly if the view is of a neighbors house. Shutters should also be open or even folded back for viewings.
Dark paint 'eats' light and can make a space feel like a cave. Painting a ceiling a dark colour can darken the room and lower the ceiling to the eye.
Make sure there is enough lighting in a room. Buyers like instant light when they switch on a fixture in a room. They don't want to wait for your eco bulb to warm up and work. Use the highest wattage the fixture allows. You may need to use a larger lamp instead of that cute little accent lamp.
A darker colour may work in a dining room because it is usually used in the evening with mood lighting. The same is true of the master bedroom. However, in areas where we do our 'daily' living, it is better to keep a sunny feeling. A lighter tone of your colour can open up the space while still giving you the 'look' you're after.
Let there be light!
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