After 26 years in the real estate business, I don't know why I continue to be surprised by the steps some people will take to get "a leg up" on their competition.
Last week I attended the RE/MAX convention in Las Vegas. Meeting new people and hearing what's going on in their markets is one of the things I most enjoy about these get-aways.
On the last night there, I was told about a Team who pays $5.00 to anyone who will write a zillow review for them.
Not only do they ask, but they publish this "offer" on their Facebook page.
Am I the only one who has a problem with this?
Not only are they undermining the value of a legitimate review but they are reinforcing (in my opinion) the "slimy" under-handed reputation I thought our industry was finally beginning to rise above.
Seriously, am I just old-fashioned in my thinking or am I being naive?
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