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Monroe NY Cheese Festival – September 10, 2016

By
Real Estate Broker/Owner with eXp Commercial, Referral Divison RRE-BRO-LIC-75443

The following was originally posted in 2011 and is being reposted with some minor changes in time for the 2016 Monroe NY Cheese Festival which starts at 10am on Saturday September 10, 2016.

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Thanks to Julius Wettstein!!!

In 1873, Julius started a cheese factory in Monroe, NY. The factory produced German, French and Swiss cheeses and Julius was very successful. However, his wife became ill and he packed up the family and sold his factory, training the new owners before he joined his family in Germany.

Monroe NY Cheese Festival cheese examplesThe new owners, Messrs. Gross & Co., purchased the rights to the cheese, which was known at that time as "Fromage de Brie." These owners operated the company and then sold it a mere 6 years later in 1884. The new owners, Adolphe Tode and Ferninand Wolfe received, in addition to the buildings and previous trademark, the new trademarks which also included "neuchatel" and "d'Isigny".

In 1888, a cheesemaker named Emil Frey came to work for Tode and Wolfe. He was challenged by the owners to make a domestic Bismarck cheese to address problems with damage during importing they were experiencing with the existing cheese. Frey worked on the project for two years and developed a cheese which was officially named "Liederkanz", which became an extremely popular cheese. In a two-day period in 1915, over 1000 boxes of the cheese were shipped.

Years later, Emil Frey was experimenting with cheese processes at home and he developed a new cheese. His experimentation resulted in what we now know as Velveeta. The Velveeta Cheese Company was established in 1923 as a separate company. Eventually, the cheese was sold in almost every American hotel and restaurant as well as in parts of Europe. When the Monroe Cheese factory moved production of Liederkanz out of Monroe in 1926, Velveeta remained behind. The Velveeta company was subsequently sold to Kraft in 1927 and the Monroe plant was closed in 1929.

Note: This is a very abbreviated version of the historical information that can be found on Monroe's official website for the Cheese Festival.

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Every year, the town of Monroe celebrates its cheese history with a celebration at Crane Park in the center of Monroe from 10am to 5pm.

This year the event will be held on Saturday, September 10th.  This event will feature DJ music, entertainment including line dancing, mechanical bull, kids tent, video game trailer, a photo booth, Monroe Historical tours and food.

More information on the history of Monroe's cheese manufacturing, and details about the event including directions can be found here.

 

 

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Originally published at thehousekat.com.

Posted by

Kalispell, Bigfork, Lakeside and Somers areas. 

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Comments (12)

Sandy Padula & Norm Padula, JD, GRI
HomeSmart Realty West & Florida Realty Investments - , CA
Presence, Persistence & Perseverance

Kat Palmiotti AH; VELVEETA! I can't tell you how many Velveeta Melted Cheese sandwiches I have eaten over the many frightful years of my lost youth in Upstate NY!

Aug 16, 2016 04:34 AM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

Sandy/Norm - haha, I'm glad that struck a memory! 

Aug 16, 2016 05:48 AM
Mary Yonkers
Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA
Erie/PA Real Estate Instructor

Ah, Velveeta, love the taste!!!  

Kat Palmiotti thanks for the history of cheese making in Monroe which led to creation of Velveeta.  Enjoy the festival on September 10th

Aug 16, 2016 07:25 AM
Patricia Feager, MBA, CRS, GRI,MRP
DFW FINE PROPERTIES - Flower Mound, TX
Selling Homes Changing Lives

The history of cheese is fascinating! I really liked your post, Kat Palmiotti and found it very interesting - plus it made me hungry for cheese!

Aug 16, 2016 12:54 PM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

Mary - Thank you! I do hope to get there this year!

Patricia - I love cheese! My parents used to take us to a cheese shop every weekend and we would get to taste all sorts of cheese. Yummy

Aug 16, 2016 08:36 PM
Rebecca Gaujot, Realtor®
Lewisburg, WV
Lewisburg WV, the go to agent for all real estate

Kat, who doesn't like cheese. Yes, we had the Velveeta a lot in our large family.  Very interesting post.

Aug 16, 2016 09:32 PM
Noah Seidenberg
Coldwell Banker - Evanston, IL
Chicagoland and Suburbs (800) 858-7917

Sounds like a great time Kat, I enjoy tasting many types of cheeses.

Aug 16, 2016 11:20 PM
Larry Johnston
Broker, Friends & Neighbors Real Estate and Elkhart County Subdivisions, LLC - Elkhart, IN
Broker,Friends & Neighbors Real Estate, Elkhart,IN

Hi Kat Palmiotti , Being a cheese-lover, I would be there if it was local.  The history was fascinating.

Aug 17, 2016 10:16 AM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Good Morning Kat - I certainly like cheese.  I will put this date on my calendar 

Aug 18, 2016 01:24 AM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

Rebecca - They don't actually focus too much of the event on actual cheese!

Noah - You and me both.

Larry - Thank you. You'd probably come away with a new self-painted cheese painting!

Grant - Wonderful!

 

Aug 18, 2016 03:56 AM
Yolanda Cordova-Gilbert
Richmond, TX

Kat,

 I love cheese and of course I just love...the wine that must go with it! Have  a good day!

Aug 24, 2016 09:19 AM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

Yolanda - Haha, yes, wine goes great with cheese!

Aug 24, 2016 08:10 PM