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If You Make Improvements Prior To Listing You Have More Control

By
Home Stager with Sharon Tara Transformations

Last week I read an excellent post, The Best Decisions Are Made From A Position Of Strength, written by Sally K. & David L. Hanson.

It reminded me of something I tell my sellers who are not quite convinced they should make an improvement I'm suggesting. Whether their hesitation is based on the cost, the time involved, or the physical work....my answer is usually the same.

You will be in a far better position in the negotiation process if the improvement is done PRIOR to listing your home.

 

It may be updating old appliances,

replacing worn carpet,

refinishing wood floors,

installing a new heating system,

replacing the roof, chimney, gutters, whatever it is that is falling apart and/or on it's last legs.

 

If you make improvements before listing, you have more control.

You have control, more specifically, over the cost. 

Listing a home with "new appliances", for example, will cost you less than the allowance and/or price reduction that buyers will want in order to choose their new appliances.

Negotiations between sellers and buyers can be stressful enough without the added stress of having a home inspector announce a new roof or new heating system is needed.

If your home needs improvements made, you will make those decisions from a position of strength only if strangers....potential buyers....are not involved! 

 

If you choose NOT to make the improvements prior to listing, you risk giving up control and being in a position where you are making decisions from a position of weakness rather than a position of strength.

Comments(58)

Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I love the  post. I hope home sellers will read it and learn from it.

Sep 12, 2016 09:26 PM
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Excellent points Sharon.  I do my best to educate sellers of this on a regular basis.

Sep 12, 2016 09:57 PM
Harry F. D'Elia III
WEDO Real Estate and Beyond, LLC - Phoenix, AZ
Investor , Mentor, GRI, Radio, CIPS, REOs, ABR

Real estate is a team sport. Let's do it together.

Sep 12, 2016 10:07 PM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

I always make improvements without being asked and a rather wonderful dynamic kicks in. People relax and inquire further instead of insisting. Why? They dont want to lose an already good deal...Good post Sharon

Sep 13, 2016 12:00 AM
Will Nesbitt
Nesbitt Realty at Condo Alexandria - Alexandria, VA
Nesbitt Realty is a family-run brokerage.

(603) 661-8524 Sharon TaraHome Stager with Sharon Tara Transformations, to the Portsmouth, NH.

Sep 13, 2016 12:07 AM
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Haven Express @ Keller Williams Arizona Realty

Sharon Tara "You will be in a far better position in the negotiation process if the improvement is done PRIOR to listing your home .... If you make improvements before listing, you have more control."

Right on target - and - re-blog!

Sep 13, 2016 12:20 AM
Les & Sarah Oswald
Realty One Group - Eastvale, CA
Broker, Realtor and Investor

A seller should always be in a position of control.  By making improvements before a house is listed is the best way to go. When one uses the services of a stager, it gives the seller the control over asking price. 

Sep 13, 2016 01:36 AM
Lottie Kendall
Compass - San Francisco, CA
Helping make your real estate dreams a reality

Hi Sharon - your advice to sellers is spot on - we have that conversation often. That's one reason why we typically get home and pest inspections prior to putting the home on the market.

Sep 13, 2016 01:55 AM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

Margaret Goss  Funny how that happens. They want their price, but don't want to make the improvements.

Kathy Stoltman  Buyers will want much more than the actual cost of replacement or repair. That's why when a seller refuses to make the improvement prior to listing I suggest they have a written estimate to have ready when buyers throw out a number.

Denise Hamlin  Not to mention the possibility of price reductions before a buyer even gets involved.

Joan Whitebook (Arnoldson)  "control the method and cost"  is what every seller should be doing!

Sep 13, 2016 02:52 AM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

Lisa Von Domek  The best first impression possible! Buying a home that they can move right into without the hassle and expense of improvements is what most buyers are looking for.

Praful Thakkar  That's wonderful! Thank you for sharing your experience!

Many agents aren't willing to "wait a little while" to list. That's a big part of the problem.

Sep 13, 2016 02:57 AM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

James Dray  Start working on those repairs and touch ups now so you aren't overwhelmed having to do it all at once. You may find that new home sooner than you were expecting!  

Gita Bantwal  Thank you. I hope sellers (and agents) learn something from it too.

Gabe Sanders  I'm sure you do!  The best agents are very aware of the power of presentation and impression.

Harry F. D'Elia  Absolutely true! A team sport!

Richie Alan Naggar  Always give them more than they were expecting! You'll keep them and their business for life!

 

 

Sep 13, 2016 03:04 AM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

Will Nesbitt  Thank you!

Tony and Suzanne Marriott, Associate Brokers  Much appreciated. Thank you!

Les & Sarah Oswald  Many sellers are totally out of control. It makes the agent's job that much harder!

Lottie Kendall  I like the idea of preinspections. Surprises can be a bad thing in real estate!

 

Sep 13, 2016 03:07 AM
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

Amen ... and the buyers always think that it costs 3X what it actually does. Buyers do not want to do any work & it's been this way for years. That's why rehabs fly off the shelf.

Sep 13, 2016 08:41 AM
Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Sharon

Your post is right on point . . . . Make the improvements before the home goes on the market.

Good luck and success.

Lou Ludwig

Sep 13, 2016 12:32 PM
Patricia Feager, MBA, CRS, GRI,MRP
DFW FINE PROPERTIES - Flower Mound, TX
Selling Homes Changing Lives

Sharon,

You are wise and wonderful! You're also down-to-earth and you are such a caring person. I can tell, you always put your clients and family first. From reading your posts over the years, I can tell you were raised right by some great parents. You really do want what's best for others and you are helping them to achieve success too. May all good things continuously come your way. 

Sep 13, 2016 05:05 PM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

Lyn Sims  It takes some sellers longer than others to know what's best for them!

Lou Ludwig  You can save yourself a lot of frustration and stress and money!

Patricia Feager  I will forward your comment to my parents....I'm sure they will be very proud and happy to read it! Thank you so much for the kind and beautiful words! You have made my day!

Sep 14, 2016 03:19 AM
Faye Y. Taylor
StepStone Realty, LLC - Floresville, TX
Country Living with City Convenience -Wilson Co TX

Excellent point and well written.  Thank you

Sep 14, 2016 06:26 AM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

Faye Taylor  Thank you so much!

Sep 14, 2016 07:08 AM
Donna Foerster
HomeSmart Realty Group - Parker, CO
Metro Denver Real Estate Assistant

Sharon, great post and good advice. As you said, the situation is stressful enough with out adding the challenge of negotiating.

Sep 17, 2016 11:38 AM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

Donna Foerster  Thank you. I hope it helps sellers get a faster sale and with less stress!

Sep 18, 2016 03:02 AM