Unfollow…social media fail!
Crossing the professional line too quickly can be a disadvantage, especially when 'friending' people on social media sites. After selling a home in southern Utah to a buyer couple, we transitioned from the client-agent relationship to a more familiar status.
A while later, they decided to move and wanted me to list their home for sale. Happily, we worked out the terms and conditions. After signing the legal documents, I hired a professional photographer to take photos, uploaded the information to the Multiple Listing Service.
A few weeks into the process, she became very dissatisfied, turning to Facebook, complaining to the world that her home had not sold yet. Then, for several months after, refused viewing requests due to guests coming and going. Therefore, no offers were submitted!
Finally, I was able to schedule showings again but she wanted out of the signed agreement, attempting to discredit me in every way. She began interviewing other agents, also meeting with my broker to fandangle her way out of the signed paperwork.
I refused to cancel the Listing Agreement. The brokerage kept the property, it eventually sold. My advice to all professionals: Be careful who you 'friend' on social media, it can certainly have adverse consequences in your business. Lesson learned, the hard way!
Long standing relationships take time to form. Some social media 'friends' are only virtual. People who get disenchanted when their expectation is set too high or impede the process themselves will take their aggressions out on you. It happens all the time!
Buying or selling a home in southern Utah? Call me at 435.632.9374 or contact me at firstname.lastname@example.org to help because Wanda Can!
A portion of every successful real estate transaction goes to Bed 'n' Biscuits to help fund Switchpoint, a local homeless shelter.