There's nothing as annoying as seeing listings in the MLS where some pretty key facts are either omitted or are inaccurate. This is why it's important to have a Realtor who knows the local market and can weed out these properties.
I am about to write a market report for one of the condo-hotels in Daytona Beach area. I am carefully checking our MLS what is Active, what is contingent or pending, and what is sold so that I have a clear picture of the status, and, probably, of the trend.
I was taught that MLS is mostly for agents. OK, maybe not for agents, but what are you chances to sell if you do not interest other agents to bring the buyers.
But when I work with the listings, it seems that this simple things eludes quite a few of our agents.
I stumble on a listing for a one-bedroom unit, and it is priced $40K below next one-bedroom unit in the resort.
I read the description, and the remarks do not give any indication to why it is $42K lower than another one-bedroom unit. You read “agent’s remarks” and there is no help there as well. How many agents would miss that House orientation has W there…
Yes, there is no ocean view. Actually, there is no any view whatsoever, the unit faces the hallway and all you see are coke vending machines… But to know it you need to know the layout of every unit. I know it. A few more agents know it, but overwhelming majority of agents are under the impression that every unit there has a view of the ocean.
Here is the scenario. Someone needs more space, but the price is a huge concern. You tell them that they can get something for $42K less, but would need to step out of the unit to see the ocean. Good deal? Why not?
But if you take a customer to show the unit and he expects it to be ocean view, he would get upset; the agent would look a complete moron… Why do this? How does it help to sell?
I remember times when I was in doubt, so I would exclude a listing from the showing, as I did not want to look like an idiot. I do not know many people who enjoy looking like they are idiots…
We have so many obstacles to overcome in our daily routine. Including agents, who are supposed to be interested to sell their Listing, but act as if their primary goal is to fool us.
Fool us? What do you get by fooling agents? Stellar reputation?
I doubt it…