I will start off December by entering into Larry Johnston 's contest keeping in touch with clients. Now differently than Realtors a New Home Sales Consultant clients are two-fold. One it is their clients but repeat business within the Home Industry are not huge, referrals are big however selling the Realtors on our homes is how we retain our sphere of influence.
We do many things here at David Weekley Homes to cater to our realtors. We love our realtors. First we actually offer construction classes we walk a frame so that can learn about new construction and how we build the Weekley Way.
We actually sponsor MCE classes so that the realtors can get the continuing education credits. We come speak about our community and give them our current flyers!
When we open a new model we invite our realtors we in conjuction with our wonderful marketing department send out e-mails, but the most important thing of all is the Sales Consultant calling and personally inviting the realtors. I usually call with a save the date, then I call for the actualy invite and then a reminder. We do ask for RSVP so we can have enough food. These events are well attended and we usually have them catered.
We also do one on one lunches to promote that one on one relationships as that really is the key to the real estate business. We also pick the top realtors in the area we are in and take them out to really nice lunches we do this once a month and try to pick the top 5 realtors in the office if they cannot make it we ask them to send someone on their team.
Also, I send out personal notes, Christmas gifts to repeat realtors, CHristmas Cards and of course call them just to see how they are doing not just in their business but in life in General!
Photos from past realtor events.
PS Because of our David Weekley Reputation most of our buyers look for a Weekley next time but it is usually in a different neighborhood.