The Not So New Potential To Impress!

By
Services for Real Estate Pros with Napa Consultants

There was a time prior to the PC when business people carried a designer pen in their pocket or purses to take notes with, because a clear Bic pen was considered plebian.  Then came the PC and beautiful pens took a back seat to pecking away on a keyboard.  For several years, we have written many posts lauding the importance of snail mail (2009) as a way to differentiate yourself.

 

The not so new concept of handwriting is back!  This rare form of expression in the ever rapidly moving digital age  is becoming popular again. The power pen is back along with exquisite stationary, desktop accessories, notebooks, and papers.  

www.napaconsultants.com

We noticed this trend in late October, when we wandered into Fabriano Boutique on Via del Babuino in Rome.  The store was crowded with both locals and tourists, who were lining up at the cash register.  We joined the line with a box of red metallic round paper clips.

 

Premier luxury brands have jumped in to the fray with Hermes introducing its first ever pen called the Nautilus for $1,670.  It has a 10 carat white gold nib (the ink is extra) and is made of aluminum.  Louis Vuitton has followed suit with their version as well as desk accessories.

 

Of course, there are less expensive choices to be had that have the designer look and feel. No doubt knock offs will proliferate the market.  What is remarkable from a commercial real estate aspect is that the not so popular stationary stores of old that limited their square footage to 400 are now tripling in size.  

 

Personally, I (Alexandra).  have always loved pens and stationary.   One of my treasured possessions is a gift of two pens that my mother gave my father as a present.  She gave it to him so that he would write her letters as he took off for a big job in Saudi Arabia.  

 

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Written by Ron & Alexandra Seigel-

 

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Rainmaker
1,143,614
Kat Palmiotti
Grand Lux Realty, 914-419-0270, kat@thehousekat.com - Monroe, NY
The House Kat

It certainly is true that having decent pens seems to have almost disappeared with the advent of cell phones that can be used for all sorts of communication. I think it's great that "nice" pens are gaining in popularity again.

Dec 20, 2016 09:56 AM #9
Rainmaker
1,444,754
Gary L. Waters, Broker Owner, Waters Realty of Brevard, LLC
Waters Realty of Brevard, LLC - Rockledge, FL
... a small office, delivering big service!

I love nice pens but I love my money more. Let me explain... I lose the good pens and can't give away a cheap one!

Dec 20, 2016 12:08 PM #10
Ambassador
3,230,962
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Ron and Alexandra- I love stationary and pens!  A good friend and I used to write each other little notes over the years but we both succumbed to email.  

Dec 20, 2016 12:12 PM #11
Ambassador
2,604,503
Dick Greenberg
New Paradigm Partners LLC - Fort Collins, CO
Northern Colorado Residential Real Estate

Hi Ron & Alexandra - I've always loved the Montblanc I was given as a gift years ago, but I seldom ever used it - I was a straight D student in penmanship in grammar school way back in the dark ages when they taught that. Writing a note with that pen would be like using a Valentino scarf to dry the dishes.

Dec 20, 2016 12:38 PM #12
Rainmaker
3,637,139
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Dick Greenberg I have two beautiful pens from Tiffany's that were given to me as presents, and I have no idea where they are.  They are probably in a box in the storage room. I was taught how to write by the French nuns, and they were very strict.  My parents and grandparents has beautiful penmanship.  Your analogy is hysterical...A

Dec 20, 2016 12:52 PM #13
Rainmaker
3,637,139
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Kathy Streib I will still write thank you notes and letters.  I find that I have to slow down as I write or else I omit letters!  If you had seen that store in Rome, you would have gone nuts.  The papers were so gorgeous...LOL A

Dec 20, 2016 12:54 PM #14
Rainmaker
3,637,139
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Michael Jacobs What a fun thought that is...maybe that is where the next invention will be cursive secrets, or will someone come up with an app for it?

Dec 20, 2016 12:55 PM #15
Rainmaker
3,637,139
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Gary L. Waters, Broker Owner, Waters Realty of Brevard, LLC I hear you loud and clear.  I bought Ron a special pen, and he only used it for signing deals.  It was his good luck pen.  A

Dec 20, 2016 01:02 PM #16
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Debbie Reynolds
Platinum Properties - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

I love the gift of a pretty, well-balanced ink pen. I remember my dad using the old fashioned fountain pen and ink well. He had beautiful handwriting and his script was a work of art.

Dec 20, 2016 01:41 PM #17
Rainmaker
3,637,139
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Debbie,

I agree with you about a well-balanced ink pen.

I remember watching my grandfather go through a whole ritual as he filled up his fountain pen.  It was beautiful, but then he was that way with everything he did.  A

Dec 20, 2016 02:06 PM #18
Rainmaker
2,038,989
Robert Bob Gilbert
Berkshire Hathaway HomeServices Anderson Properties - Katy, TX
Your Katy TX ( West of Houston) Real Estate Expert

Alexandra, I believe hand written correspondence of any nature will differentiate you for just about everyone else. Lurury big business is getting back into this business line in a big way. 

Dec 20, 2016 02:22 PM #19
Rainmaker
4,147,932
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Hi Alexandra.  Unfortunately, even if wrote with a $1,000 pen, I would still only ave a penny handwriting.

Dec 20, 2016 04:31 PM #20
Rainmaker
2,110,270
Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

"Fabriano - Since 1264" - There's a little corporate longevity for you!  Very classy!

Dec 20, 2016 04:49 PM #21
Rainmaker
2,587,949
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of Manchester NH's Leading Agents

It is hard to find a "good" pen these days. I dont get into many "boutiques' perhaps im shopping in the wrong places. Thinking back i used to have a nice set of gold pens i was given when i sold my first million dollars of real estate, that was 30 years ago. May be time to dust them of and refill the ink Ron and Alexandra Seigel 

Dec 20, 2016 05:08 PM #22
Ambassador
2,642,404
Paul S. Henderson, REALTOR®,CRS,
RE/MAX Professionals. - Tacoma, WA
Tacoma Washington Agent/Broker & Market Authority!

 Pens and paper can be very elegant and I believe show a lot of class Ron and Alexandra Seigel 

Dec 20, 2016 05:37 PM #23
Rainmaker
3,637,139
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Scott Godzyk I would definitely dust off those pens, and use them.  And I wish you a million dollars in commissions.  A

Dec 20, 2016 05:43 PM #24
Rainmaker
3,637,139
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Myrl Jeffcoat I had that exact same thought.  That is definitely a company that was built to last.  They had superb coloring pencils and itt reminded me of the set my parents bought me as a child.  A

Dec 20, 2016 05:44 PM #25
Rainmaker
3,637,139
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Paul S. Henderson, REALTOR®, Broker, Tacoma Washington We both make an effort to write our thank you notes.  I have to really slow down when I do that, because I am so used to typing fast.  A

Dec 20, 2016 05:45 PM #26
Rainmaker
1,358,264
Beth Atalay
Cam Realty and Property Management - Clermont, FL
Cam Realty of Clermont FL

Ron and Alexandra, I love pens and stationary, always have, even as a young child. I have some stationary still in boxes, never been opened, just a few. My handwriting is awful so I have to spend extra time to make it legible.

Dec 20, 2016 05:52 PM #27
Rainmaker
4,500,645
Roy Kelley
Realty Group Referrals - Gaithersburg, MD
Roy and Dolores Kelley Photographs

I have some very nice pens from years past but have no idea where they are. 

Today, I am writing with a ball point pen from Country Inns & Suites by Carlson.

Dec 21, 2016 04:30 PM #28
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