I was listening to a live stream of Inman Connect - #ICNY2017 and heard this woman start mentioning mobile website stats. I am all over numbers and so she got my attention. I thought I should share because maybe you didn't know about this either.
Nearly half of all visitors will leave a mobile site if the pages don’t load within 3 seconds.
29 percent of customers will immediately switch to another site.
1 in 5 customers will NEVER return to a website where problems have occurred.
This was ALL news to me. I realize we have moved almost completely over to mobile and that's why Google wants your website to be mobile friendly. Remember Google cares that they are delivering the ultimate searcher experience and if you don't fulfill that need then you won't be found.
So she gave a link to an area where you can plug in your website to test its effectiveness. The link is and I'm going to spell it out so you have it - https://testmysite.thinkwithgoogle.com/
I tested mine and it was poor in 2 out of 3 categories. I have work to do. They will send you a report in under an hour on steps to take that will rectify the problems. If you have someone who maintains your website then just forward the report on to them. I checked my clients too and requested reports on their behalf. I feel it is that important.
Mobile is key in my opinion.
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