Lead follow up - Persistence Is The Key

By
Real Estate Agent with Berkshire Hathaway HomeServices - C. Dan Joyner 21498
http://actvra.in/4ZFX

Research shows that timely follow-up and persistence will increase your chances of turning a lead into a client. Some leads take over a year to come around, which makes it easy to give up before that time and lose that customer before they can become a client.

It is imperative that you stay in touch with a prospect so that you will be top of mind when they are ready to make a move.

It amazes me to hear that 48% of real estate professionals never follow up with a lead. Even when they do, 25% stop and the second contact attempt. However, studies show that 80% of sales are made on the 5th to 12th contact; only 2% of sales are made on the first contact!

 The key is to be persistent. Stay in front of leads/prospects and create value in your services rather than annoying them! You can call, text or email... Some great ways to do this are to send them information about new listings or recent solds, create ebooks, send them a " Buyer's Guide", send area info, and so on.. There are so many things you can send!

After spending so much time and money getting the lead to contact you, don't let them go to another agent... Follow-up, Follow-up, Follow-up... Be persistent and helpful!

 

 

Posted by

If you are looking to buy or sell a home in the  Anderson or Greenville SC real estate areas, visit our website at www.SheilaNewtonTeam.com for tons of great information.

 

 

   
Sheila Newton   
Sheila Newton Team 
Berkshire Hathaway HomeServices -
C. Dan Joyner, Realtors
864-225-1205 (direct)
864-940-6377 (mobile)

www.SheilaNewtonTeam.com    


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 BHHS C Dan Joyner - Sheila Newton Team

 

       
    

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Topic:
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Groups:
Active Rain Newbies
Realtors®
Rainmaking - Internet Marketing Strategies
REALTOR LIFE
The Ninety-ninth Percentile
Tags:
lead generation
persistence
leads

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Rainmaker
804,688
Sheila Newton Team -- Anderson & Greenville SC Real Estate
Berkshire Hathaway HomeServices - C. Dan Joyner - Anderson, SC
27 years experience -Residential Real Estate Sales

Kat – you are so right J

Feb 15, 2017 06:32 PM #31
Rainmaker
804,688
Sheila Newton Team -- Anderson & Greenville SC Real Estate
Berkshire Hathaway HomeServices - C. Dan Joyner - Anderson, SC
27 years experience -Residential Real Estate Sales

Mick – I wish I remembered where I read that.. I make notes as I read stuff and sometimes forget to make a note of where I am reading the stats… determination is another great trait!!

Feb 15, 2017 06:33 PM #32
Rainmaker
804,688
Sheila Newton Team -- Anderson & Greenville SC Real Estate
Berkshire Hathaway HomeServices - C. Dan Joyner - Anderson, SC
27 years experience -Residential Real Estate Sales

 

 

Richie – LOL. Love that!!

Feb 15, 2017 06:33 PM #33
Rainmaker
804,688
Sheila Newton Team -- Anderson & Greenville SC Real Estate
Berkshire Hathaway HomeServices - C. Dan Joyner - Anderson, SC
27 years experience -Residential Real Estate Sales

Mike – so true… it isn’t easy!! But it pays off

Feb 15, 2017 06:33 PM #34
Rainmaker
804,688
Sheila Newton Team -- Anderson & Greenville SC Real Estate
Berkshire Hathaway HomeServices - C. Dan Joyner - Anderson, SC
27 years experience -Residential Real Estate Sales

 

 

Beth – thanks so much J

Feb 15, 2017 06:33 PM #35
Rainmaker
804,688
Sheila Newton Team -- Anderson & Greenville SC Real Estate
Berkshire Hathaway HomeServices - C. Dan Joyner - Anderson, SC
27 years experience -Residential Real Estate Sales

Charlie – so true.. I keep contacting till they buy/sell or tell me to stop calling… 

Feb 15, 2017 06:34 PM #36
Rainmaker
804,688
Sheila Newton Team -- Anderson & Greenville SC Real Estate
Berkshire Hathaway HomeServices - C. Dan Joyner - Anderson, SC
27 years experience -Residential Real Estate Sales

Jeff – thanks J amazing how long some take huh?

Feb 15, 2017 06:34 PM #37
Rainmaker
804,688
Sheila Newton Team -- Anderson & Greenville SC Real Estate
Berkshire Hathaway HomeServices - C. Dan Joyner - Anderson, SC
27 years experience -Residential Real Estate Sales

Nick and Trudy – I like both LOL.. guess that’s why you guys are a great team….

Feb 15, 2017 06:34 PM #38
Rainmaker
804,688
Sheila Newton Team -- Anderson & Greenville SC Real Estate
Berkshire Hathaway HomeServices - C. Dan Joyner - Anderson, SC
27 years experience -Residential Real Estate Sales

 

 

Mike – It is one of the hardest parts!

Feb 15, 2017 06:34 PM #39
Rainmaker
804,688
Sheila Newton Team -- Anderson & Greenville SC Real Estate
Berkshire Hathaway HomeServices - C. Dan Joyner - Anderson, SC
27 years experience -Residential Real Estate Sales

Gina – thanks

Feb 15, 2017 06:35 PM #40
Rainmaker
804,688
Sheila Newton Team -- Anderson & Greenville SC Real Estate
Berkshire Hathaway HomeServices - C. Dan Joyner - Anderson, SC
27 years experience -Residential Real Estate Sales

Ron – I agree… I prefer calling.. it is too easy to delete and email and throw away mailers

Feb 15, 2017 06:35 PM #41
Rainmaker
106,645
Melissa E. Spittel
Coldwell Banker Residential Brokerage - Westminster, MD
"Achieving Results Together "

Thanks for this post, your timimg is perfect. I've been consistently following up with a recent lead and at times, wonder if I'm becoming a pest. I will continue to provide helpful info, as I've been doing. 

Feb 15, 2017 07:02 PM #42
Rainer
357,773
Dörte Engel
RE/MAX Leading Edge - Bowie, MD
ABC - Annapolis, Bowie, Crofton

Dear Sheila,

Over a year?? I'd say! My longest was 11 years, but I have had plenty go past the 5 year mark. Some people are just not ready right away. Good to stay in touch, until they are.

Feb 15, 2017 07:06 PM #43
Rainmaker
531,469
Kasey & John Boles
Jon Gosche Real Estate, LLC - BoiseMeridianRealEstate.com - Boise, ID
Boise & Meridian, ID Ada/Canyon/Gem/Boise Counties

I've seen these stats before and it is amazing how quickly agents give up and how differently the stats show.  Working with internet leads a lot we have learned this and it's definitely true.  And not only is it between 5-12 contact, many people aren't ready to buy right away and I know agents who don't want to spend time with anyone that isn't ready to buy in the next 3 months. -Kasey

Feb 15, 2017 08:19 PM #44
Rainmaker
1,311,624
Joan Whitebook
BHG The Masiello Group - Nashua, NH
Consumer Focused Real Estate Services

Thanks for these tips and reminders.  It takes a while to get some buyers and sellers ready to move.

Feb 15, 2017 08:31 PM #45
Rainer
5,110
Nina Doiron
iStage & Organize - Newmarket, ON
Home staging & organization specialist in GTA

Great advice and relevant to any sales focused business, not just real estate.

 

Feb 16, 2017 08:14 AM #46
Rainmaker
383,148
Mary Hutchison, SRES, ABR
Better Homes and Gardens Real Estate-Kansas City Homes - Kansas City, MO
Specializing in Brookside, Waldo, Prairie Village

I am persistant and do follow up...I would like potential leads to politely let me know if they are not interested in my services or I didn't get the listing or thanks but we are using someone else. That is common courtesy that rarely happens.

Feb 16, 2017 08:27 AM #47
Ambassador
580,689
Paul McFadden
Paratex - Seattle, WA
Pest Control, Seattle, WA.

Great advice! My boss would argue it's necessary in any business. Thanks for your post!  

Feb 16, 2017 12:48 PM #48
Rainmaker
799,037
Jan Green
Value Added Service, 602-620-2699 - Scottsdale, AZ
HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

So important to stay on top of leads and be consistent in contacting them.  

Feb 23, 2017 03:39 PM #49
Rainer
224,763
Mick Michaud
Distinctly Texas Lifestyle Properties, LLC Office:682/498-3107 - Granbury, TX
Your Texas Lifestyle is Here!

My version of "Slow and steady":  Persistent, consistent action will take you to your goals.

 

Mar 16, 2017 05:00 AM #50
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