1. Motivation: There are many reasons to sell your home. Some are voluntary while others are by necessity. Voluntary sales are by choice and are normal sales where homeowners are looking to sell a home because they have outgrown their existing home, or life style has changed. Involuntary sales are distressed sales commonly referred to as Short Sales and Deed in Lieu of Foreclosure. It is important to discuss what motivates you to sell the find the right agent to work with you.
2. Pricing Your Home: Getting the highest price for you home is important. Your agent should be provide you with information comparable properties that have sold in the last 3-6 months and provide you with 3 properties that are Active on the market. They should also provide you market data like average days on market to sell and whether it is a buyer or sellers market. Pricing a property too high or too low has consequences that you should avoid.
3. Preparing Your Home for Sale: Fixing your home up or selling As-Is should be something to think about before you put your house on the market. Some minor repairs will be recommended and some major repairs should be considered if they will give you a better return on house value when you sell. Obviously some people will need to sell "As-Is".
4. Marketing Your Home: More home buyers are searching the internet for a home to buy. Your real estate agent must know all of the ways to generate more buyers to your home via the internet.
5. Negotiation and Sale Process: Your real estate agent must be able to handle all of the negotiations with other real estate agents, attorneys, appraisers, mortgage brokers, short sale lenders. Your agent must be able to handle multiple offers, recommend counter offer strategies, and make sure you the seller are getting the highest and best offer.
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