Just about everyone has heard this quote, often attributed to Thomas Jefferson: “I am a great believer in luck. The harder I work, the more I have of it.”
Certainly, being “lucky” in business takes a good deal of effort! With this in mind, are you doing the right things to bring luck to your real estate career?
Consider the findings of Professor Richard Wiseman of the University of Hertfordshire. An experimental psychologist, Wiseman is best known for his research and publication on the phenomenon of luck. His three books, The Luck Factor, Quirkology and 59 Seconds, have topped best-seller lists and have been translated into over thirty languages.
Here are the four principles of luck that Professor Wisemen has observed, based on scores of interviews with successful, lucky people:
Lucky people recognize opportunities and make the most of them. People who are skilled at noticing opportunities, and who are courageous enough to act upon them, achieve uncommon success. These “lucky” people are adept at networking, have an optimistic outlook on life, and are open to new experiences, new ideas and new ways of doing business.
Lucky people are attuned to their instincts. People who listen to their intuition and respect their own gut feelings make personally-effective decisions. They also tend to meditate and allow themselves time for reflection. They respect their needs for rest and rejuvenation.
Lucky people expect good things. People who have positive attitudes, and who visualize the outcomes they desire, create expectations of success that become self-fulfilling prophecies. They do not see failure as a show-stopper; instead, they try again, or try an alternate path to their goals. They also interact with others in a positive way.
Lucky people don’t give up too soon. They stay self-motivated throughout good times and bad. When they experience a negative outcome, they count their blessings and realize that things could have been worse. They do not allow past failures or setbacks to become excuses.
Going by Professor Wiseman’s findings, good luck isn’t a random accident of fate! It’s the deliberate quest for opportunity, backed by a positive attitude, continual effort and perseverance. Believing that you can accomplish your goals is half the battle!
Let us help you make your own luck, with real estate marketing strategies and materials designed for success! Contact RealSupport today for your personal consultation!
Bonita Breit
Copywriting & Marketing Specialist
RealSupport, Inc.
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