Real Living President, Kaira Rouda - Video
Kaira Sturdivant Rouda spoke this morning to the group. I was able to catch up to her right after her speech for this interview. In her speech, Kaira discussed the female consumer and the power of women. Women make 89% of the purchase decisions in the real estate process and increase their spending 200% directly before, during and after their home purchase. Real Living has been marketing to this consumer since 2002 when Real Living launched!
Kaira also spoke to an international conference in Chicago this week called "Marketing to Women" (http://www.m2w.biz/) in Chicago. Check out the link - Real Living's logo is on the front page.
Here is Kaira interviewing me/me interviewing her! You'll get the point...
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