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Is Car Wrapping Tacky or Tactful in Real Estate?

By
Real Estate Technology with Zurple
car_wraps.jpg

Some agents swear by this form of marketing, others find it distasteful. So, are car wraps okay in today's competitive Real Estate market? Some unanswered questions we have:

-Are car wraps only okay for certain markets (i.e. okay for single family homes, but not luxury)?

-Are car wraps associated with other industries, thus not appropriate for Real Estate (i.e. Mary Kay, Herbalife, other local businesses)?

-Is it essentially the same thing as a bus stop or bench advertisement, making it okay?

-Is it unsafe (Ex: has anyone encountered any stalkers)?

 

Please let us know in the comments! 

Best Regards,
Zurple Marketing Team

 

Show All Comments
Doug Dawes
Keller Williams Evolution - 447 Boston Street, Suite #5, Topsfield, MA - Topsfield, MA
Your Personal Realtor®

Good Morning Zurple Marketing Team 

Many, many years ago a young man entering into Real Estate wrapped his Hummer with his name and company. He became very well known and successful in a short period of time. Today he owns 5 locations with Keller Williams Realty

Mar 10, 2017 06:05 AM
Zurple Marketing Team

That's an awesome success story, thank you for sharing Doug Dawes Have a great weekend.

-Zurple Marketing Team

Mar 10, 2017 10:53 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

We used to see of this years ago but I can recall seeing any car wrapping in my area at all. I think it's tacky!

Mar 10, 2017 07:15 AM
Zurple Marketing Team

We can see how car wraps may cater to certain markets. Thank you for sharing Jeff Dowler Have a wonderful weekend.

-Zurple Marketing Team

Mar 10, 2017 10:55 AM
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning Zuples. In a few words I thin k it is tacky. I wouldn't want to notioced everywhere and taking away from a perfectly good cars look, makes me wonder why.

Mar 10, 2017 09:47 AM
Zurple Marketing Team

That's true, it can be hard to see underneath all the advertisement, what kind of car the agent is driving. Thank you for sharing Sheila Anderson. Have a nice weekend.

-Zurple Marketing Team 

Mar 10, 2017 10:56 AM
Kathy Streib
Cypress, TX
Home Stager/Redesign

I supposed it would depend on how big and how much.  My personal choice would be no but can't speak for those in other areas of the country. 

Mar 10, 2017 06:12 PM
Zurple Marketing Team

Thank you for sharing Kathy Streib 

That's a great point, it would definetly depend on what area of the country the agent is selling in.

Have a great rest of the week.

-Zurple Marketing Team

Mar 13, 2017 11:46 AM
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