While reading the May, 2008 edition of the Reader's Digest I came across an article written by Bridget Monroe. As I was reading I realized that much of what she was writing about has practical application for the real estate industry. In the article Monroe referenced multiple studies performed at Stanford University related to the concept of accountability. The results were quite amazing; particularly where they related to constant communication as a tool for holding people or yourself accountable.
"Exercising with a friend can make it easier to face the gym. Now, it seems, technology may provide the same ‘hold you to it' effect according to new research from Stanford University."
"In a December study, participants were called regularly and asked if they had met their weekly workout goal. After a year, the formerly inactive people were exceeding those goals."
"...19 adults were given a handheld device that beeped twice a day to ask them if they'd exercised yet. After eight weeks, they were logging about five hours of activity a week..."
You can read the complete Stanford study; however, to save you some time I have summarized what is relevant; People accomplish or exceed their goals more often when they receive constant phone and/or text message reminders and communication.
I wanted to share this simply to demonstrate that a pre-recorded or text message reminder can be an effective way to help reach your goals. As everyone has a cell phone these days it is simple to transmit reminders, suggestions and tips via pre-recorded voice broadcasting or text messaging in order to help them stay on task and reach their goals; and easier for someone to contact you inorder for you to read your goals.
Whether its exercise, getting to work on time, scheduling appoints, or prospecting expired listings; set reminders and include your community in your goals so that the constant calls, texts and email will help you succeed. Good luck.
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