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Friday Fun Fashion Fact: Eco Lux Or Wearing Orange Peels

By
Services for Real Estate Pros with Napa Consultants DRE00893924

Sustainable and earth friendly luxury has been one of the primary items of focus for the luxury industry for several years now.  Many luxury companies like Kering (an aggregate of luxury brands) have had sustainability targets as part of their business plans since 2012.

 

In honor of World  Earth Day 2017,  Ferragamo, one of Italy's premier luxury leather goods and high fashion brands has teamed up with Orange Fiber to create a line of clothing made from sustainable materials.  Orange fiber is the brainchild of two ladies from Catania, Sicily who observed that Italy was throwing out over 700,000 tons of peel from squeezed citrus fruits.

 

Adriana Santanocito and Enrica Arena teamed up with the Polytechnic University of Milan to create a fiber made from the cellulose of the orange peel. They perfected and patented a high quality fiber.  It has been described as resembling "twill with a silky feel"

 

The Ferragamo orange collection of shirts, dresses, trousers and scarves was designed by architect Mario Trimarchi.  You can view it on line using this link.  And depending on your geographical location, you may be able to see it in person at your nearest Ferragamo store. 

 

 

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Comments(37)

Roy Kelley
Retired - Gaithersburg, MD

Very creative. Thank you very much for sharing this story.

Apr 22, 2017 07:02 AM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hi Alexandra and Ron -- will this become as legendary as Lady GaGa's meat dress?   

Apr 22, 2017 08:03 AM
Kathy Streib
Cypress, TX
Home Stager/Redesign

                                      Thank you Ron and Alexandra Seigel 

Apr 22, 2017 05:13 PM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good morning Ron and Alexandra Seigel ,

I'm so glad Kathy Streib featured your post in her "ah-ha" moments for the week! How interesting and I love the link. Who would have thought you could make clothing from orange peels?  Interesting idea and remarkable concept, I'm sure we will find more companies coming up with more creative ways to make sustainable products in the future.  

Apr 23, 2017 05:19 AM
Kristin Johnston - REALTOR®
RE/MAX Platinum - Waukesha, WI
Giving Back With Each Home Sold!

Great post! I  can see why Kathy chose it this week! ... have a wonderful weekend!

Apr 23, 2017 07:19 AM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

I was expecting the clothing to be orange. LOL

No boutiques near NH. 

Apr 23, 2017 07:37 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Ron and Alexandra:

What a cool idea! I love reading about these sorts of innovations. So now there is clothing made from bamboo, hemp , orange peels and who knows what else?

Jeff

Apr 23, 2017 08:29 AM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Amazing - What will be next? Banana peels perhaps? Coconut shells? Alfalfa?

Apr 23, 2017 08:56 AM
Gayle Rich-Boxman Fishhawk Lake Real Estate
John L Scott Market Center - Birkenfeld, OR
"Your Local Expert!" 503-739-3843

Go green--Go ORANGE! Whatever the color, let's recycle, repurpose, re-evaluate how we are treating our dear Mother E. 

Loved this and of course it was two women who noticed and did something about it! 

Apr 23, 2017 12:24 PM
Pat Starnes-Front Gate Realty
Front Gate Real Estate - Brandon, MS
601-991-2900 Office; 601-278-4513 Cell

My first idea was that I compost my orange peels! Seems we think alike. The store nearest me is in Orlando, Florida.

Apr 23, 2017 12:50 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Kathy Streib thank you for including us this week. We appreciate it.  A

Apr 23, 2017 12:52 PM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Wow!  Who would have thought you could turn orange peels into clothing and accessories?

Apr 23, 2017 03:51 PM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate (435) 632-9374 - St. George, UT
St. George Utah Area Residential Sales Agent

That is simply amazing Ron and Alexandra and great for the environment! Never would think to make cloth out of citrus peels. P.s. I thought the color would be vibrant orange like your photo!

Apr 23, 2017 04:20 PM
Beth Bromund
Coldwell Banker Weir Manuel - Rochester, MI
REALTOR (248) 651-3500

How brilliant to not only come up with the concept, but to also follow through and make it happen.  The scarves are beautiful!  

Apr 24, 2017 01:05 AM
Gary L. Waters Broker Associate, Bucci Realty
Bucci Realty, Inc. - Melbourne, FL
Eighteen Years Experience in Brevard County

Interesting.  Another use for Florida citrus?  Maybe not. Have a great week!

Apr 24, 2017 04:47 AM
Mick Michaud
Distinctly Texas Lifestyle Properties, LLC Office:682/498-3107 - Granbury, TX
Your Texas Lifestyle is Here!

Tha'ts cool.  Wonder if the smell goes with it? 

Apr 24, 2017 06:52 AM
Sybil Campbell
Fernandina Beach, FL
Referral Agent Amelia Island Florida

That is very interesting Ron and Alexandra.  I never knew orange peels were that versatile.

Apr 24, 2017 07:14 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Mick Michaud on one of the Orange Fiber blog posts they referred to it as Vitamin C for the skin in gest of course.  No,, no orange smells are left.  A

Apr 24, 2017 08:29 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Gary L. Waters, Broker Owner, Waters Realty of Brevard, LLC given that Florida is the #1 orange producer in the nation, why not.  I think it would be good for California, we used to compost our peels.  A

Apr 24, 2017 08:30 AM
faye schubert
Retired - Branson, MO
Living the Branson Lake Life

I've heard orange is the new black! Wonder if it smells as good as an orange?

Apr 25, 2017 05:36 AM