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Let's Get Real: No Fooling Around

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Education & Training with Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals.


"Professional is not a label you give yourself.  It's a description you hope others will apply to you."
-David Maister


Another great April challenge on ActiveRain is currently being hosted by Kathleen Daniels.   Every agent, and especially new agents should scroll through every entry in this contest so they know what NOT to do if they want to be successful and endear themselves to their peers.   


The Challenge?  To share our pet peeve in the real estate business.  Gosh, how can we narrow it down to just one?  I honestly have dozens of pet peeves, including but not limited to:

Agents who expect the "other" agent to do all the work

Agents who write terrible contracts
Agents who write terrible addendums

Agents who don't understand the contracts
Agents who don't take deadlines seriously
Agents who don't understand missing deadlines has consequences

Agents who don't return phone calls
Agents who input incomplete listings

Agents who input listings with no pictures
Agents who write drivel in their descriptions
Agents who input horrible photos
Agents who show listings to unqualified buyers

All that said, my ONE biggest pet peeve is REALTORS® who don't even know how to pronounce the word! They go around telling people they are "reel-a-turs" or "ree-la-turs".  This makes me absolutely cringe.  If you don't know how to pronounce what you are then you shouldn't be one!  

Would you call your doctor a: doc-a-tur?
Would you call an actor an: ac-a-tur
Would you call pastor a: pas-a-tur
Would you call a moderator a: moder-a-rate-tur
?

You get my drift.  Drop the middle letter "a".

You are a REALTOR.  You sell real property.  You are a REALTOR... pronounced REAL-TOR.    Let's get real.  Quit fooling around.  Learn how to pronounce it. It is simple phonics.  

I know this might seem petty, considering all the other more egregious errors committed by agents.  To me, though, this is a sign of not even understanding what you are.  How can  I take you seriously and trust you to take care of the big and small details of business when you don't even know how to pronounce your professional designation?

 

Posted by

Carol Williams

"Information is FREE.
Knowledge, Experience & Integrity Are Priceless."

- Carol Williams

Retired: Real Estate Broker/Owner, Property Manager 
Coaching, goal setting, and marketing consultant

Active: Golf & Travel Blogger
"Golf isn't a sport. It's a lifestyle."
SeniorWomenGolfers.com
TopTeamCarol@gmail.com
 

Happy March !




Comments(12)

Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

Some of it has to do with dialect or area. I know that in my area of the country it is really bad depending on what section of northern IL you are from. 

But you are right, what are you? You did a great job. I'm going to look at my doctor & bust out laughing.

Apr 30, 2017 11:01 AM
Mike Cooper, Broker VA,WV
Cornerstone Business Group Inc - Winchester, VA
Your Neighborhood Real Estate Sales Pro

Carol, I've lost count at how many Real-a-tors tell me they are Real-a-tors. I should tell them how much I like their jewelaree. 

Apr 30, 2017 11:24 AM
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

Carol,  And we hear this on television too!  Last night I was watching Animal Plant ... The Vet Doctor or something like that.  One of the Vets said they are meting with a real-it-ter.  Make me bat-bonkers crazy too ... even when non Realtors say it!

Thank you for participating in the contest.  I have to confess, you had me laughing 

Apr 30, 2017 03:10 PM
Anna "Banana" Kruchten
HomeSmart Real Estate - Phoenix, AZ
602-380-4886

Carol I hear agents call themselves real-a-tor  at times and it's like - what??????  Sometimes I do that just to make a point in class I'm teaching and it cracks most of them up.

Apr 30, 2017 04:35 PM
Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Carol 

Getting real . . .  . in real estate would be a great for everyone involved.

Good luck and success.

Lou Ludwig

May 01, 2017 05:57 PM
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Prop. Mgr, Wenatchee, WA

Hi Lyn Sims . I would be curious to know how this ree-la-tur thing got started.  It really doesn't make any sense to me and, yet, it continues.  

May 02, 2017 06:48 AM
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Prop. Mgr, Wenatchee, WA

That would be a good one Mike Cooper .  Maybe we should have a contest to see who can come up with the best (most ridiculous) word for adding an "a" in the middle.  LOL

May 02, 2017 06:49 AM
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Prop. Mgr, Wenatchee, WA

Yes, Kathleen Daniels , I just heard it on a Hallmark Haley Dean Mystery movie the other night.  She ought to know better!  And, don't they have professional consultants? LOL

May 02, 2017 06:51 AM
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Prop. Mgr, Wenatchee, WA

Good morning Anna Banana Kruchten, CRS .  It's come to be a mission with me to teach everyone that says it wrong in my presence to kindly explain the proper pronunciation.   Perhaps it should be the first thing to be taught in agent initiation classes... like Bear Bryant used to do with his Football teams: "This is a football".  "Congratulations... you are a REAL-TOR"!    

May 02, 2017 06:55 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Carol

Yep I hear this all the time, and often from people who really ought to know better. Have heard it in the media, too!

Jeff

May 02, 2017 09:38 AM
Kasey & John Boles
Jon Gosche Real Estate, LLC - BoiseMeridianRealEstate.com - Boise, ID
Boise & Meridian, ID Ada/Canyon/Gem/Boise Counties

Your first quote is just perfect.  Love it.  That said, I agree with you on the pronunciation, and it is hard to take someone seriously if they don't even know how to pronounce REAL-TOR. -Kasey

May 03, 2017 08:54 AM
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Hello Carol Williams,  I hear it and sometime I say it to see if people notice, trust me, they do!

 

May 04, 2017 09:03 AM