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June 2017 Challenge: Neighborhood Posts Generate Business

By
Real Estate Agent with Transaction Alliance 513.520.5305 www.LizTour.com SAL.2002007747

There is one type of post to write that is more likely to generate business than any other post you can write.  And yet many of us (me included) don't write nearly as many of them as we could or should.

What's the secret to making our phone ring from our blogging?  What puts money in our pocket?

It's actually know secret, it's been talked about often but these posts take a little extra work versus a typical blog post.  Have you guessed the answer yet?

It's posts that give the consumers what they want, with specifics that they can't find elsewhere.  It's your opportunity to beat Z and T and R.com and most of your competition!  Come on, just 'fess up already!  What are these magic posts?

Here you go:

Post about subdivisons, specialty housing and the like.  You nail down the long tail search results and your business opportunities will grow!  Converting those leads is up to you, but blogging will have done its job for us.

Currently over half of our business is sourced from blog posts and IDX search pages, and they're not solely about our niche of patio homes.  Posts about subdivisions and new construction, especially if you're providing evergreen search results, are EXACTLY what the consumer wants.  And the other beautiful thing?  A lot of builders are NOT masters of SEO, so you might find that a blog post or two just might make you the first result for consumers searching for "new construction patio homes in Heritage at Miami Bluffs" or whatever fits your local market! 

 

So here's the nuts and the bolts of this blogging challenge:

  • You've got until midnight PST June 30 2017 to write up to four posts at 500 bonus points a post.
  • The posts need to be VERY specific.  Write about subdivisions, new construction or a specialty type house (homes with barns, with pools, with basements).  These posts need to be about something you can sell, not parks, not festivals or any other local event.   HOUSES!!!
  • Minimum of 200 words and provide details.  Amenities of the community, served by X school district, a typical home is ________, etc.  Links to outside sources are good too.
  • Include some media.  Me personally, I'm big on a collage of homes along with a picture of the subdivision name on the entrance facade.  Those home samples give buyers a flavor of the norm for the community.  A custom map of the subdivision isn't a bad touch either!
  • Leave ONE comment in the comment section of this post with links to all 4 of your posts once you've completed the requirements.

EXCEPTION:  all of you that aren't real estate agents, we don't discriminate against your point earning capability!  Same rules apply, but twist to your specific profession and show your expertise with four posts that accomplish the equivalent of what we're asking the agents.  We'll be liberal in approving what is "equivalent", but you know what makes your phone ring so write about it!

 

Any questions, leave them in the comment section below!  Otherwise, give us your four links in one comment block and collect your 2000 points in July!  Or leave less than four links and collect 500 points per each link.

 

Liz and Bill aka BLiz

Posted by

Serving Warren County Ohio & Adjacent Areas

The Liz Spear Team of Transaction Alliance
Elizabeth Spear, ABR, Ohio License SAL.2002007747

William (Bill) Spear, Ohio License SAL.2004011109  Kentucky 77938
Ask for us by name if you visit the office!

EHO
Bill Direct:  513-520-5305
Liz Direct: 513-265-3004     
Fax: 866-302-8418

MailTo:  Liz@LizSpear.com

Search Homes:  Https://WarrenCountyOhioRealEstate.com

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Comments (112)

Anna "Banana" Kruchten
HomeSmart Real Estate - Phoenix, AZ
602-380-4886

Bliz thanks for the opportunity to start fresh and create some new neighborhood posts that stand out and will remain evergreen. Great challenge  that will continue for months and months for us. We've got a lot of work to do!

 

Tamarac at Moon Valley Phoenix AZ 85023

 

Heritage Highlands in Moon Valley Phoenix AZ 85029

 

Moonlight Cove Neighborhood Moon Valley Phoenix AZ 85023

 

Las Meridas Neighborhood Moon Valley Phoenix AZ 85023

 

Jun 29, 2017 01:25 PM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Hi BLiz- thank you for encouraging (and rewarding) us to do what we should be doing anyway. 

What You Need to Know When Staging Your Waterfront Home in Palm Beach County.

How to Maintain Your Curb Appeal in Palm Beach County's Hot Summer.

 

Jun 29, 2017 04:42 PM
Margaret Goss
@Properties - Winnetka, IL
Chicago's North Shore & Winnetka Real Estate

I have not done many contests lately but this one piqued my interest.  I thought I had done every last corner of my area but decided I could come up with more. Plus - I thought we needed five and that's what I did!

Westerfield Square Townhouses in Wilmette

Kenilworth Historic Homes for Sale

Northbrook Homes for Sale in New Trier School District

East Glenview Homes for Sale in New Trier School District

East Winnetka Homes for Sale

Jun 29, 2017 05:52 PM
Liz and Bill Spear
Transaction Alliance 513.520.5305 www.LizTour.com - Mason, OH
Transaction Alliance Cincinnati & Dayton suburbs
Debe Maxwell, CRS

I can't BELIEVE I got mine in before you!  LOL This one will go down in history, for sure!  ;-)


Have a great Fourth, Bill!

Jun 30, 2017 09:44 PM
Patricia Feager, MBA, CRS, GRI,MRP
DFW FINE PROPERTIES - Flower Mound, TX
Selling Homes Changing Lives
Jun 29, 2017 07:48 PM
Melissa Jackson REALTOR
Trinity Premier Properties - Azle, TX
Helping You Make The Right Move

I finished early!  Thanks for the contest.

WatersBend 76131

Azle

Living In Azle

Springtown

Jun 30, 2017 12:00 AM
Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets
Big Block Realty 858.232.8722 - La Jolla, CA
CEO of Vision Drive Realty - Coastal San Diego

OK, I've completed this contest, this was a great one to end my procrastination. The Renaissance Neighborhood has 6 HOA's so I gave you bonus material since it's a complete set! My website & marketing goals thank you for this contest! The main 5 can be from the bottom up, but just in case, the whole series is here as a result of your contest. 

Living/Owning in the Renaissance La Jolla Neighborhood San Diego, CA

Neighborhoods of Renaissance La Jolla: Andria Market Report

Neighborhoods of Renaissance La Jolla: Capri Market Report

Neighborhoods of Renaissance La Jolla: Toscana Market Report

Neighborhoods of Renaissance La Jolla: Avanti Market Report

Neighborhoods of Renaissance La Jolla: La Florentine Market Report

Neighborhoods of Renaissance La Jolla: Casabella Market Report

 

Jun 30, 2017 04:43 AM
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

Good morning, Bill and Liz... here are links to my four community post submissions for this challenge:

Jun 30, 2017 04:49 AM
Nick Vandekar, 610-203-4543
Realty ONE Group Advocates 484-237-2055 - Downingtown, PA
Selling the Main Line & Chester County
Jun 30, 2017 08:53 AM
Lise Howe
Keller Williams Capital Properties - Washington, DC
Assoc. Broker in DC, MD, VA and attorney in DC

http://activerain.com/blogsview/5074669/homes-for-sale-in-the-bethesda-elementary-school-neighborhood

How much is my home worth in Bethesda 20814

Homes for sale near Somerset Elementary

All about homes for sale in Ashburton

Jun 30, 2017 01:11 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Bliz,

Here are ours, we find that our localism posts generate interest and call particularly since we are working to develop business in town, and limit the amount of travel we do for real estate.

http://activerain.com/blogsview/5078338/enjoying-music-at-the-music-academy-of-the-west-in-santa-barbara-

#2, #3 and last #4

Jun 30, 2017 03:27 PM
Janice Zaltman
United Realty Group - Boca Raton, FL
Energy Efficient And Eco-Friendly Homes in Florida
Jun 30, 2017 06:09 PM
Jim Cheney
Saint Francis Property Santa Rosa, CA - Santa Rosa, CA
Rincon Valley Realtor 707.494.1055
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale
Endre Barath, Jr.
Berkshire Hathaway HomeServices California Properties - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Bill this has been probably one of my craziest months.. I had no confidence on completing your challenge but somehow today the Real Estate gods let me have time and support your cause:))) now with that said here we go:

Mountaingate Bel Air

Bel Air Crest

Century Hill

Park Place

Jun 30, 2017 10:02 PM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

 Thanks for sponsoring this contest that I  almost forgot to share. 

 

http://actvra.in/55wY 

http://actvra.in/55wZ  

http://actvra.in/55x2 

http://actvra.in/55wV

 

Jun 30, 2017 10:18 PM
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Thanks Bill, with a few business changes we are undergoing I have about 50 of these to upgrade and revamp, nice to have a bit motivation to get started this week.

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Jun 30, 2017 11:58 PM
Liz and Bill Spear
Transaction Alliance 513.520.5305 www.LizTour.com - Mason, OH
Transaction Alliance Cincinnati & Dayton suburbs

Thanks everyone for your entries!  We hope this challenge gives you the little push you needed to keep doing these business building posts beyond this month!

Jul 01, 2017 06:54 AM
Harry F. D'Elia III
WEDO Real Estate and Beyond, LLC - Phoenix, AZ
Investor , Mentor, GRI, Radio, CIPS, REOs, ABR

MCDOWELL MOUNTAIN RANCH

ESTRELLA MOUNTAIN RANCH

DESERT RIDGE COMMUNITY

WINDS OF TATUM

Please accept this entry-Activerain was acting up last night but now working this morning. Thanks for an awesome contest. I learned a great deal.

Jul 01, 2017 07:55 AM
Liz and Bill Spear
Transaction Alliance 513.520.5305 www.LizTour.com - Mason, OH
Transaction Alliance Cincinnati & Dayton suburbs

Participant list has been turned in to AR staff for points awarding this month.

Jul 05, 2017 07:38 AM