Do you WANT to Work with A Relocation Buyer or Seller ?

By
Real Estate Agent with Keller Williams 414-525-0563 57026-90 Broker

   Relocation is one of the niches we choose  as a part of our practice.  You can expect that this means for that one transaction that involves either a referral from another agent or a relocation company that you will be paying a fee for having been selected to work with that buyer or seller. PAY FEE Understand that before you approach this niche with any degree of seriousness.  That is the downside of course...less money for more work than you have with someone who is local and knows the "lay of the land". 

     KNOW   what is expected of you...if it IS a relo company...not only the percentage of commission that is paid but the paperwork for either buying or selling, reporting etc. 

    If you are working with another agent...be it from own brokerage or another one...perhaps a referral from Active Rain....do you "owe" them regular reporting...the property is listed...the buyer has made an offer...we are thru inspection....we think you do.....though that has not always been our experience when we send referrals.

     This is step ONE ...deciding if the referral is worth the "sacrifice" of commission.  Before you look that gift horse in the mouth, down their throat and check their tonsils....are you OVER looking what could mean MORE business ?    For some brokerages that already take a bunch of commission and add the referring commission on top of that...it may not be avery profitable for that particular transaction.  Look beyond that...are you "breaking ground" by coming into a new neighborhood ? Is this a price point that you can now prove you can list or sell that may not have been part of your practice before ?  Can you now say to a whole office/market center in a YESneighboring state that you are the "GO TO REAL ESTATE AGENT" For any one that they may have moving to your area.  Oh YES YES YES...they want to have that check that they got with just one phone call !

   Before you write off relocation as tooo much trouble...toooo much expense...it may be your opportunity to....be an ambassador for your market....expand your reach into newgift horse neighborhoods....make new friends across the country...develop relationships with  other brokerages....so watch what you do with that horse.....that gift horse may be just that !  You might not want to say "naaaay" (forgive this pun-ishment or not) and say YAAAH...this is a real opportunity !

      If you are looking for real estate agents who appreciate an opportunity to showcase the markets we proudly serve in Kenosha, Racine, Walworth, Milwaukee,  Waukesha, Ozaukee, Washington and Jefferson counties....call the Hansons, it is our honor and pleasure to be of service for all things estate.

Posted by

Sally K. & David L. Hanson, ABR, CDPE, CSS, e-Pro,ILHM, REDS


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relocation in real estate
choosing relocation as a real estate niche

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Rainmaker
2,981,417
Joan Cox
Metro Brokers - House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Sally & David, I have worked with a couple relocation companies that charged huge fees and required lots of paperwork, but would do it again.  Had great clients.

Jun 14, 2017 07:41 AM #1
Rainmaker
2,522,663
Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400
The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803 - Plainview, NY
Long Island Condo & Home Sale Specialists

We just received an accepted offer from lisitng agent who is working with a Relo company as the seller. Because of all the extra paperwork involved, our buyers were just informed by their attorney that he is going to charge them more...

Jun 14, 2017 07:54 AM #2
Rainmaker
2,531,218
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning Sally and David. This is terrific blog really explaining the whole relocation picture.

Jun 14, 2017 08:08 AM #3
Rainmaker
2,607,536
Michael Jacobs
Coldwell Banker Residential Brokerage - Pasadena, CA
Los Angeles Pasadena Area Real Estate 818.516.4393

Good morning, Sally and David -- once again you step back and share the big picture with us.  A very well-written post.  

Jun 14, 2017 08:34 AM #4
Rainmaker
1,697,615
Jay Markanich
Jay Markanich Real Estate Inspections, LLC - Bristow, VA
Home Inspector - servicing all Northern Virginia

I know agents who simply will not do relo accounts.  And others who love them!

Jun 14, 2017 04:21 PM #5
Rainmaker
1,317,169
Sybil Campbell
Long and Foster REALTORS® 5234 Monticello Ave Williamsburg, Virginia - Williamsburg, VA
REALTOR® ABR, SFR, SRES Williamsburg, Virginia

Working with relocation companies can be rewarding but as you pointed out the commission can be drastically reduced.

Jun 14, 2017 10:11 PM #6
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Rainmaker
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Sally K. & David L. Hanson

WI Realtors - Luxury - Divorce - Short Sale
For All Things Wisconsin Real Estate...Call the Hansons
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