Congratulations. You either ARE a real estate agent looking to grow your business, or you are wanting to become a real estate agent who is successful. You are already ahead of many others because you are clearly interested in becoming the best or you wouldn’t have clicked through to this article.
This guide is intended to give you some simple steps as well as comprehensive information on what it truly takes to become a successful real estate agent. ALL of the steps are important although the weight of importance may vary. You are cautioned not to skip the hard stuff. That is what the agents do that fail out in 2 or 3 years. That’s not you, clearly.
This list of top strategies of a successful real estate agent will propel you forward, give you a foundation to build on, and can be your guide as you grow. You’ll notice the list begins with mindset and discipline before action steps. This is on purpose. The actions steps mean nothing if you don’t understand the goal is, and what achieving it will do for you. That comes first. Be on purpose with your business.
Although it is suggested that you read the entire guide, you may have already completed many of these steps and are excited to jump down to higher levels. The list allows you to choose the topic you need and go right to it.
- 1. Define success
- 2. Choose a School
- 3. Choose a Brokerage
- 4. Get Licensed
- 5. Join the National Association of Realtors®
- 6. Begin Reading MREA
- 7. Identify your Big Why (Purpose)
- 8. Choose a Phone Number, URL (.com), and email you will use for your Business
- 9. Create your MVVBP
- 10. Share your Vision with your family
- 11. Determine your brand, business name, and how it will grow
- 12. Be sure you have all appropriate licenses. Certain states my require various business licenses on top of a real estate license.
- 13. Be Willing
- 14. Make a list of your standards
- 15. Pick a Calendar to “live by”
- 16. Learn How a Real Estate Agent Gets Paid
- 17. Write out your goals for the current year
- 18. Write out your Business Models
- 19. Calendar your Work Out Schedule. Commit.
- 20. Calendar out your Vacation Days. Commit.
- 21. Calendar your lead generation hours. Commit.
- 22. Select a Podcast or Video Channel of success you want to follow. Calendar your time to watch/listen. Commit.
- 23. Choose a Specialty and begin mastery
- 24. Avoid Loans, Credit Cards and E-Commissions
- 25. Determine and Set Reserves
- 26. Determine 3 lead sources you will focus on generating leads from
- 27. Find an accountability partner for 411
- 28. Hire a coach as soon as your business will allow
- 29. Attend Bold*
- 30. Choose a Mentor
- 31. Choose an Accountant
- 32. Look into needed systems
- 33. Choose a CRM
- 34. Begin a basic spreadsheet to Serve as a Profit and Loss Statement and one for your budget
- 35. Enroll in MLS classes with your local board
- 36. Learn your contracts inside and out
- 37. Learn how your office requires documentation and processes payments.
- 38. Attend in office training’s as often as possible
- 39. Study your Fair Housing Regulations
- 40. Choose a Website
- 41. Set up Your Social Channels
- 42. Join every agent to agent referral group you can online
- 43. Create a YouTube Channel
- 44. Set up your local Google My Business Page
- 45. Get your Business Cards
- 46. Get a Name Tag, Hat, Shirts etc. showcasing your Brand
- 47. Select your Listing Presentation: Prepare, Produce, Present
- 48. Build a Buyer Presentation
- 49. Order Open House Signs and Listing Yard Signs
- 50. Avoid Negative People
- 51. Choose role play partners and begin script practice
- 52. Send out an Introductory Letter to your Database
- 53. Learn your market by previewing home listings
- 54. Study the local market numbers
- 55. Decide where and How you will Collect Agent Reviews
- 56. Build a List of Preferred Vendors
- 57. Learn How to Hold an Open House
- 58. Hold an Open House Accountable
- 59. Learn How to Handle Appraisals and INSPECTION Negotiations at the highest level.
- 60. Choose a Geographic Farm
- 61. Learn how to price a Listing Properly
- 63. Determine your marketing plan and create a budget accordingly
- 64. Provide Exemplary Service
- 65. Create your Monthly Newsletter.
- 66. Attend an Agent Financials Class*
- 67. Create a Real Estate Market Report and Publish
- 68. Begin a “Q & A” Masterpiece Series
- 69. Interview Local Experts on Real Estate as well as local businesses
- 70. Check in with your goals
- 71. Check in with your budget and P & L
- 72. Know your Numbers
- 73. Track your Dollar Per Hour
- 74. Attend a Conference (or conferences).
- 75. Consider a Local Business Networking Group.
- 76. Choose a Closing Gift Vendor or Two
- 77. Ask for Referrals
- 78. Hire a bookkeeper
- 79. Don’t Compare yourself to Others
- 80. Close 24 to 48 transactions in a year
- 81. Check your Ego
- 82. Take a quick Look at at your 5 Closest Friends
- 83. Take a position on a leadership council
- 84. Check in with your Spiritual, Mental, Emotional, and Physical Health
- 84. Be prepared to fail
- 85. Begin learning leverage as you grow your business
- 86. Make your first administrative hire
- 87. Create your Training System
- 88. Make your first showing assistant/buyer agent hire
- 89. Build your Team
- 90. Check back in with those profits.
- 91. Plan Annual (or seasonal) Client Events
- 92. Schedule “pop by” visits
- 93. Add in a survey system
- 94. Know your Numbers
- 95. Attend leadership training
- 96.Give Often
- 97. Live an Abundance Mindset
- 98. Hire a Listing Agent
- 99. Be OK with things not being Perfect
- 100. Hire a CEO
- 101. Expand
- 102. Begin another business
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