Let’s start by taking the mystery out of the math.
The average cost of a new home in the United States is 250k, which at 3% earns the average agent $7500. Now if that agent were to sell just one additional home per month they would add 90-100k to their annual income. $7500 x 12 = 90k. Even for a low effort agent selling track homes on Main Street, that is easy math.
Average agents never dream of 100k as ADDITIONAL income because they allow the mire of admin tasks and the absence of needed time to curb their potential. They see an unscalable wall where you see a few crumbling stones in your path.
Because you are not average.
You wouldn’t be here actively searching for solutions if you were. You know that one extra deal per month would be easily achievable if you only had the time. An additional 100K? Why not an additional ______. You could fill in that blank. If you only had the time...
The essential tasks (appointment setting, basic social media outreach, mass email marketing) are also the most time consuming tasks. No matter how big or well funded your parent company, you are a corporation unto yourself. You are the mail room, the assistant, the marketing manager, the head of sales and the CFO. You are often forced to abandon innovative ideas and time spent prospecting because you know that if you slack on the essentials your reputation will erode taking your livelihood along with it.
In frustrated moments you have no doubt considered hiring an assistant to take on those essential tasks. And you have no doubt been stopped cold by the complications; the quagmire that is your parent companies hiring process, healthcare costs, additional overhead, and of course finding someone competent who won’t cost you the exact commission you would make on that extra monthly sale.
But there is a very simple and cost effective solution.
Hire a Virtual Assistant.
This person would be an assistant in title but in reality they would be your virtual partner. All of the Virtual Assistants at MyOutDesk complete a rigorous real-estate training program and are supported by experienced real-estate professionals both at home and abroad. You wouldn’t be hiring an ambitious go-getter bidding their time before they join the ranks of agent. You wouldn’t be hiring a bored data-entry type with no ambition at all. You would be hiring a knowledgeable professional capable of taking on the lion’s share of your essential tasks for only 22k per year.
To hire someone with an equivalent skill-set from your local talent pool would cost triple if not quadruple that amount and you would still have to deal with all of the headaches that come with being a direct employer. Headaches that always lead to time loss. Hiring a virtual assistant is the logical solution.
Just think about the time it would free up. You could stop playing catch up and start focusing on how to grow your business, and not just month-to-month, you could finally make real progress on your big picture strategies.
With a virtual assistant in place your path to 100k + GCI is simple:
Step One: Clear Your Desk
What is your this is killing me? Is it appointment setting? How many hours a day do you spend on dial-ring-nothing? Give that task to your Virtual Assistant. Is it social media outreach? Even if you are using an app like TweetDeck to give you consistent daily interaction, you are still burning away your creativity 140 characters at a time. Give that task to your virtual assistant. How about sales funnels? How much mental energy do you spend tracking that juggling act? Give that task to your virtual assistant. MyOutDesk virtual assistants are trained to take on all these tasks and more. Every agent is different. Maybe you enjoy the social media aspect. Maybe you take pride in your finely crafted email blasts. The tasks you delegate to your virtual assistant are entirely up to you. The point is that every item you clear off your desk adds to the freedom and potential of time.
Step Two: Fine-Tune Before You Hit The Gas
If you bought a new sports car you wouldn’t slide in Dukes of Hazard style and hit the gas, you would adjust the seats, adjust the mirrors, take a deep breath and go. Your virtual assistant will be your partner and as with any effective partnership you will need to adjust over time. But make sure you get off to a strong start by laying the groundwork for an effective collaboration. Clearly communicate your needs, priorities and approaches with your virtual assistant. Given the proper guidance they will quickly become an extension of yourself.
Step Three: Get Creative. Bring Your What-Ifs to Life.
With your virtual assistant in place and fine-tuned you are going to be staring down more free time than you know what to do with. Obviously the first thing you’ll do is turn your attention to high value prospects. Mining that list for an hour a day earns agents an average of $1800. But then what? What is your plan to generate new business? What are your wild and crazy what-ifs?
- Build a referral program. Referrals/repeat business account for 82% of all real estate transactions.
- Create a Video Tour of Your Neighborhood. It would be search relevant, highly beneficial to prospective clients, and something your competition likely doesn’t have time for.
- Increase your presence in the community. Sponsor a youth sports team. Attend local charity fundraisers. Hell, HOST a local fundraiser.
With a virtual assistant if I only had the time becomes now that I have the time. How you use that freedom is up to you. Clearing off your desk is easy. Fine-tuning your partnership is easy. After that it is on you to fully maximize the opportunity. How you use that freedom is up to you. Clearing off your desk is easy. Fine-tuning your partnership is easy. After that it is on you to fully maximize the opportunity. That isn’t anywhere near a best case scenario. That is an inch high hurdle for any agent with ambition and ideas. Start a partnership with a virtual assistant. Go after those high-value prospects. Bring your what-ifs to life. Do all that and your earning potential will be unlimited.
A virtual assistant today. Tomorrow a multi-story office with your name on the marquee, an army of agents calling you boss, and a virtual assistant for one and all.
Now that is a dream we can share!